SAP Co-Innovation Lab in the UAE is collaborating with Expo 2020 Dubai and HERE Technologies, a player in location platform services, to optimize the visitor experience for people of determination. The People of Determination Platform (PODium) allows visitors to tailor their on-site Expo 2020 experience… Read More
The 39th edition of GITEX Technology Week is as charged and as action packed as expected. Among the keynotes this year was rockstar marketer, Bozoma Saint John, also known as ‘Boz’ in the marketing world. Considered a force in the marketing industry, Ms Saint John,… Read More
Ronaldo Mouchawar, the co-founder and CEO of Souq.com, who now leads the Amazon’s presence in the Middle East, was among the major highlights at the 39th edition of the GITEX Technology Week. In his session, Mr Mouchawar discussed the ‘magic’ behind Amazon’s famed acquisition of… Read More
The Dubai’s Roads and Transport Authority (RTA) is launching a test-run of digital advertising on taxi windows. The RTA is running the trial at the ongoing GITEX Technology Week at the Dubai World Trade Centre. “The advertising would be displayed through an innovative electronic shading… Read More
Accenture has extended its agreement with Dubai World Trade Centre (DWTC) to serve as the Exclusive Digital Transformation Partner of GITEX Technology Week, marking the fifth consecutive year that Accenture will hold the role. At the event, which runs from October 6–10, 2019 at DWTC,… Read More
