Americana Group has concluded its three-way agency review with the appointment of Omnicom Media Group’s Hearts & Science. The company, which operates restaurants and manufactures consumer foods and food-related products across the Middle East & North Africa (MENA) region, is the first regional client for… Read More
Omnicom Media Group has topped the 2016 Major Wins report from the Research Company Evaluating the Media Agency Industry (RECMA), ranking the net new business balance of wins and departures from January 1 – December 31, 2016. Winning 29 percent of the USD 20.1 billion… Read More
Ronald Sawaya has been promoted to the position of Head of Investments at Omnicom Media Group in the Kingdom of Saudi Arabia. Prior to this, he was Director-Investments at OMD Arabia. In his new role, he will guide and supervise the buying function across the… Read More
As part of its ongoing CSR initiative, Big Hug, PHD UAE organized a blood donation event outside its office in Dubai Media City on Monday, January 23 2017. It registered over 100 donors keen to help save lives, far exceeding the capacity of the Dubai… Read More
The CES 2017 has reached its last two days. Most of the external events at the Show have now ended. And all remainder energy will now be focused on just the show floors at the Las Vegas Convention Centre and at the Sands Expo, which… Read More
PHD’s Middle East & North Africa (MENA) operations is ending the year with a slew of changes in its senior management. Individual achievements at the agency have been recompensed with promotions and new responsibilities as part of the agency’s expansion into new services and new… Read More
Following the completion of sale of a majority stake in Kuwait Food Co, also known as Americana, to Gulf-based investment firm Adeptio in October 2016, Americana is revisiting some of its core functions. This also includes its advertising mandate, wherein the company has initiated a… Read More
Companies that embrace new advertising technologies and understand how they will work in consumers’ everyday lives, stand to gain a real first-mover advantage in the coming years. The third edition of ‘Targeting Tomorrow’, an Omnicom Media Group MENA initiative, the media holding company put the… Read More
Omnicom Media Group, the media services division of Omnicom Group has launched its third agency network, Hearts & Science in the Middle East & North Africa (MENA) region. The new office will be led by Fadi Maktabi, who has been promoted to General Manager of… Read More
You can either be scared or excited about the opportunities the future presents, but you can’t sit this one out because it is coming sooner than you think: These were the words of caution from David Rowan, Editor of Wired UK and speaker at the seventh… Read More
