AM Marketing, Media, Advertising News in MENA
  • Home
  • Digital
  • Marketing
  • Advertising
  • Media
  • Opinion
    • AM Editorial
    • Contributors
  • Events
    • AM Events
  • JOBS
  • Print Issue

TBWA\Raad

TBWA\RAAD Appoints Paulo Areas As Executive Creative Director

TBWA\RAAD Appoints Paulo Areas As Executive Creative Director

6 months ago by AM News DeskAdvertising

TBWA\RAAD Dubai has appointed Paulo Areas to the role of Executive Creative Director, overseeing the creative duties of the agency across all brands and clients, effective immediately. Paulo joins from UK-based innovative agency ForeverBeta where he held the title of Chief Creative Officer. Prior to… Read More

World Cup’s First-Ever Female Referees Showcase Message Of Women Empowerment

6 months ago by AM News DeskAdvertising

Expectedly, the football world talks about nothing but, well, men. Namely, the male players and coaches. This year in Qatar, three women are stepping into this male-dominated field. And with them, we’ve started a new era for women in sport. Stephanie Frappart, Yamashita Yoshimi, and… Read More

Under Armour Parks Creative Mandate With TBWA\Raad

Under Armour Parks Creative Mandate With TBWA\Raad

2 years ago by AM News DeskDigital

TBWA\Raad selects Under Armour to lead the creative advertising for its Middle East brand campaign. “We are looking to disrupt the Middle East market and take sports industry communication to a whole new level in the region. With this in mind, we decided to partner… Read More

TBWA\RAAD Names Joe Lahham As Managing Director

TBWA\RAAD Names Joe Lahham As Managing Director

2 years ago by Zeba MahmudDigital

TBWA\RAAD appoints Joe Lahham as its Managing Director who will be leading the Dubai operations of the agency, effective immediately. He 16 years’ experience working on multidisciplinary assignments in the MENA region and Europe. During the course of his career, he has accumulated knowledge in… Read More

FP7/McCann, TBWA\RAAD Win In WARC’s Effective Content Strategy

FP7/McCann, TBWA\RAAD Win In WARC’s Effective Content Strategy

3 years ago by AM News DeskAdvertising

Campaigns for DB Export in New Zealand, Century 21 in the US, Mastercard in India, McDonald’s in China and Al Tayer Motors in the UAE, are among the winners of the Effective Content Strategy category of the WARC Awards, a global search for next-generation marketing… Read More

UN In Lebanon Urges All to #MakeItRight

UN In Lebanon Urges All to #MakeItRight

3 years ago by Sana MahmudAdvertising

June 5 is celebrated as World Environment Day – a day dedicated to focusing efforts of the governments, businesses and citizens on pressing environmental issues. This year World Environment Day’s theme was biodiversity — a call to action to combat the accelerating species loss and… Read More

TBWA\RAAD Brings ‘LiveBosses’ To Middle East

TBWA\RAAD Brings ‘LiveBosses’ To Middle East

3 years ago by AM News DeskAdvertising

After its successful launch in France, TBWA\RAAD is now expanding its new service ‘Livebosses’ in the Middle East. The service provides CEOs and business leaders an online voice to effectively communicate to employees and other stakeholders. We all acknowledge the fundamental role of communication when… Read More

Careem Reinforces Brand Purpose With ‘Start Something’

Careem Reinforces Brand Purpose With ‘Start Something’

4 years ago by Zeba MahmudAdvertising

Careem has embarked on a global campaign that communicates its new positioning and reinforces its brand purpose with the message ‘Start Something’. Created by Careem’s agency of record, TBWA\Raad, the campaign will run in 12 markets across the Middle East & North Africa (MENA) region.… Read More

Over 30 Shortlists To MENA On Cannes Lions Day Two

Over 30 Shortlists To MENA On Cannes Lions Day Two

4 years ago by Zeba MahmudAdvertising

After a massive start for the Middle East & North Africa (MENA) region, with Impact BBDO winning a Grand Prix in the Print & Publishing Lions category, Cannes Lions International Festival of Creativity announced five more category shortlists on day two. These included Social &… Read More

FP7, TBWA\Raad, Wunderman Win At Warc Effective Content Strategy Awards

FP7, TBWA\Raad, Wunderman Win At Warc Effective Content Strategy Awards

4 years ago by Sana MahmudAdvertising

The Warc Awards 2019 saw agencies winning a total of four Golds, four Silvers and five Bronzes apart from two Special Awards and a Grand Prix in the Effective Content Strategy category. This is the final category in this year’s Warc Awards, a global search… Read More

Advertisement

Get AM Updates

  • Latest
  • Popular
  • Tags
  • Pizza Hut Comes Out With A Striking New Campaign To Launch A Bold Product, Which Is Not For Everyone

    Pizza Hut Comes Out With A Striking New Campaign To Launch A Bold Product, Which Is Not For Everyone

    June 2, 2023
  • Female Network Platform Wild Opens Membership Across GCC

    Female Network Platform Wild Opens Membership Across GCC

    June 2, 2023
  • Ajman Tourism Launches Holiday Homes Services Starting From June 2023

    Ajman Tourism Launches Holiday Homes Services Starting From June 2023

    June 2, 2023
  • Kareem Monem Takes The Helm Of Digitas ME As Chief Executive Officer

    Kareem Monem Takes The Helm Of Digitas ME As Chief Executive Officer

    June 1, 2023
  • Easygenerator Unveils EasyAI: Revolutionizing E-Learning Authoring With Artificial Intelligence

    Easygenerator Unveils EasyAI: Revolutionizing E-Learning Authoring With Artificial Intelligence

    June 1, 2023
  • Mawdoo3 & ArabyAds Partner To Scale Up The Digital Advertising Landscape In The Region

    Mawdoo3 & ArabyAds Partner To Scale Up The Digital Advertising Landscape In The Region

    May 30, 2023
  • Brands That Score Big With Latvia’s Historic World Ice Hockey Win

    Brands That Score Big With Latvia’s Historic World Ice Hockey Win

    May 30, 2023
  • Tahaab Rais’ Cannes Diary: Day 3 – The MENA Lions, Roaring Again

    Tahaab Rais’ Cannes Diary: Day 3 – The MENA Lions, Roaring Again

    June 24, 2015
  • J. Walter Thompson Wins Integrated Lynx Grand Prix

    J. Walter Thompson Wins Integrated Lynx Grand Prix

    March 10, 2016
  • Cheil MENA Bags Design Lynx Grand Prix; Memac Ogilvy Has Highest Wins

    Cheil MENA Bags Design Lynx Grand Prix; Memac Ogilvy Has Highest Wins

    March 10, 2016
  • Women Centric Hashtags Trends This Week

    Women Centric Hashtags Trends This Week

    August 27, 2015
  • MediaCom’s Toby Ruddock On Cautious Outlook & Game Changing Future

    MediaCom’s Toby Ruddock On Cautious Outlook & Game Changing Future

    March 18, 2015
  • UM MENA Appoints Zadi Hobeika As New Digital Director

    UM MENA Appoints Zadi Hobeika As New Digital Director

    June 26, 2015
  • Sanascope: Clutter-Breaking Content Calling

    Sanascope: Clutter-Breaking Content Calling

    February 29, 2016

Tags

advertising Apple Cannes Lions Cannes Lions International Festival of Creativity Dentsu Aegis Network Digital Du Dubai Dubai Lynx Dubai Lynx International Festival of Creativity Editor's Pick Emirates NBD Facebook FP7/Dxb FP7/MENA Global Web Index Google IMPACT BBDO Instagram J. Walter Thompson Leo Burnett LinkedIn Memac Ogilvy Mena Microsoft Middle East Mobile OMD Omnicom Media Group Publicis Groupe Publicis Media Ramadan Samsung Saudi Arabia Snapchat Social Media TBWA/RAAD Twitter UAE Unilever Warc WPP Y&R Dubai YouGov YouTube

Follow Us

Tweets by @arabianmktr

About

The Arabian Marketer is a news media publication focussed on reporting on developments in the media, marketing and advertising industry in the Middle East and North Africa region. Based in UAE, AM looks to focus on news developments through its flagship website www.thearabianmarketer.com and monthly print magazine The Arabian Marketer.

Quick Links

  • Contact Us
  • Privacy Statement
  • Terms of Use
Follow Us
Back To Top