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Author: AM News Desk

Initiative MENA Wins Young Lynx Media Gold

Initiative MENA Wins Young Lynx Media Gold

8 years ago by AM News DeskAdvertising

A team of two young professionals from Initiative MENA has won the Gold Award in the Young Lynx Media Competition on March 12, on the second two of the ongoing Dubai Lynx International Festival of Creativity 2018. The winning team included Myriam Farah, Social Outreach… Read More

FP7 Appoints Amr El Kalaawy As MD For Cairo

FP7 Appoints Amr El Kalaawy As MD For Cairo

8 years ago by AM News DeskAdvertising

FP7 MENA has elevated Amr El Kalaawy as the Managing Director of FP7/CAI effective immediately. As MD of FP7/CAI, Mr El Kalaawy will report to Sahar El Zoghby, CEO, MCN Egypt, enabling valuable collaborations with sibling agencies. Mr El Kalaawy has almost 20 years of… Read More

Momentum/CAI Elevates Lina Fateen To MD

Momentum/CAI Elevates Lina Fateen To MD

8 years ago by AM News DeskAdvertising

Momentum/CAI has promoted Lina Fateen as Managing Director. Ms Fateen joined FP7 Cairo in 2002, and grew to become Deputy MD of Momentum in 2016, where she was tasked to relaunch the agency as a fully independent brand experience agency. As Managing Director, Momentum/CAI, she… Read More

Du Joins Amazon Partner Network As Consulting Partner

Du Joins Amazon Partner Network As Consulting Partner

8 years ago by AM News DeskAM Tech

Du has joined the Amazon Partner Network (APN) as an APN Consulting Partner. As such, du will be able to design, architect, build, migrate and manage customer workloads and applications on the Amazon Web Services (AWS) cloud enhancing its offerings for customers across the region.… Read More

UAE Social Media Influencers Will Need Licence Under New Rules

UAE Social Media Influencers Will Need Licence Under New Rules

8 years ago by AM News DeskMedia

The UAE will now require anyone conducting ‘commercial activities’ through social media to register for a government-issued licence. The new rules apply to the ‘social media influencers’ who use their internet fame to advertise products. National Media Council’s Director General, Mansour Ibrahim Al Mansouri, explained… Read More

Global Effie Awards Names First-Ever MENA Juror

Global Effie Awards Names First-Ever MENA Juror

8 years ago by AM News DeskAdvertising

One may say, about time, but the Global Effies will finally be seeing a juror from the Middle East & North Africa (MENA) region in its 2018 edition. This year the Global Effie competition, that celebrates marketing communication efforts that have proven their effectiveness in… Read More

OMD Retains Beiersdorf’s Digital Duties

OMD Retains Beiersdorf’s Digital Duties

8 years ago by AM News DeskAdvertising

Following a competitive review involving digital and creative agencies, Beiersdorf (BDF) has reappointed OMD to manage its creative and digital assets. The new three-year contract is the latest development in a relationship that was established over 10 years ago with the skincare company. The agency… Read More

ZUMEFF Names Winner Of Twofour54 Emerging Filmmaker Award

ZUMEFF Names Winner Of Twofour54 Emerging Filmmaker Award

8 years ago by AM News DeskMedia

Aspiring filmmaker Shaima Albuainain has won the twofour54 emerging filmmaker award for the Zayed University Middle East Film Festival 2018 (ZUMEFF), in Abu Dhabi. The award provides Ms Albuainain with access to twofour54’s production and post-production facilities, state-of-the-art equipment, cameras and sound and lighting kits.… Read More

GCC Companies Increase Investment In Digital Transformation

GCC Companies Increase Investment In Digital Transformation

8 years ago by AM News DeskAM Tech

Two in three large enterprises in the Arab Gulf region intend devoting at least 5 percent of annual revenue to digitization of operations, according to a Microsoft research conducted on the current state of digital transformation and corresponding readiness among organizations. The findings reveal that… Read More

AM Print Issue Feb-March 2018

AM Print Issue Feb-March 2018

8 years ago by AM News DeskPrint Issue
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The Arabian Marketer is a news media publication focussed on reporting on developments in the media, marketing and advertising industry in the Middle East and North Africa region. Based in UAE, AM looks to focus on news developments through its flagship website www.thearabianmarketer.com and monthly print magazine The Arabian Marketer.

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