FP7/CAI is the only agency that got the three shortlists from the MENA region in Entertainment For Music category at the Cannes Lions International Festival of Creativity. The agency’s ‘The Line Up Song’ for Coca Cola received three entries and would be competing against the… Read More
Out of the 191 shortlists in Entertainment Lions at the Cannes Lions International Festival of Creativity, the Middle East and North Africa region got three shortlists. Leo Burnett Beirut’s ‘#Undress522’ campaign for Abaad Resource Center for Gender Equality got two shortlists while FP7/Cai for one… Read More
The Middle East and North Africa region has secured a total of 12 spots to compete for the Media Lions at the Cannes Lions International Festival of Creativity. FP7/MENA has managed to secure four shortlists which include its campaigns for National Health Insurance Company –… Read More
The third day at Cannes Lions International Festival of Creativity brought cheers to the Middle East & North Africa (MENA) region as it bagged a total of 16 Lions collectively in the PR, Glass, Outdoor, Print & Publishing and Promo & Activation categories. Some of… Read More
Following the global announcement of AccorHotels appointing iProspect as the Global Media Agency of Record to drive their off and online media buying and performance strategies globally, iProspect Dubai, which is considered the regional hub for Middle East, will be handling the media duties for… Read More
As Cannes Lions International Festival of Creativity gears up for what promises to be a hectic week, the shortlists for the Direct Lions, Mobile Lions and Creative Data Lions have been announced. In all, agencies from the Middle East & North Africa region (MENA) have… Read More
The role of content in achieving marketing objectives has picked up significantly in the Middle East & North Africa (MENA) region. To stay relevant, media platforms are constantly creating relevant avenues that better connect brands with consumers. GN Media, publisher of Gulf News, took a… Read More
This Ramadan, agencies must deliver their innovative best to make up for the slashed ad spends. Publinet reminds that despite this, Ramadan continues to be one of the most exciting times for the region, requiring marketers to put their best foot forward. “Marketing spend depends… Read More
The Middle East & North Africa (MENA) region have a total of eight shortlists in the Promo & Activation category in The Cannes Lions International Festival of Creativity. TBWA\Raad and Memac Ogilvy Dubai have both got two shortlists each. TBWA\Raad has been shortlisted for the… Read More
As the official first day of the Cannes Lions International Festival of Creativity 2017, kicks off, a slew of shortlists across six categories, including the Glass Lions, have been announced. From the Middle East & North Africa (MENA) region, two agencies have managed an entry… Read More
