Sitting in a luxury hotel in one of Dubai’s most posh locales in one-on-one press meet is how Publicis Groupe chose to officially announce the launch of Publicis.Sapient’s SapientRazorfish in the Middle East and North African region. Nigel Vaz, CEO, EMEA & APAC of Publicis.Sapient;… Read More
The Interpublic Group has released a video in conjunction with the company’s support of UN Sustainable Development Goal (SDG) #6, which the company adopted as part of the Common Ground Initiative launched at the Cannes Lions International Festival of Creativity 2016. The video focuses on… Read More
The CES 2017 has reached its last two days. Most of the external events at the Show have now ended. And all remainder energy will now be focused on just the show floors at the Las Vegas Convention Centre and at the Sands Expo, which… Read More
The voting has closed, the tabulation is done and the industry has spoken – Alex Saber, Chairman, Publicis Media Middle East has been named AM Person of the Year. AM Person of the Year is designed as an initiative enabling the industry to name the… Read More
No occasion to celebrate should be wasted, and today we have more than just an excuse. The Arabian Marketer, AM as most of you know it, turns two years old today. In many ways, it seems like only yesterday when we first began work on… Read More
Undoubtedly, the largest tech convention globally, CES tends to attract over 200000 people from across the world to take a first hand view on the changes in technology that are impacting and changing consumer’s lives. From an advertising and media perspective, CES has been serving… Read More
To celebrate 50 years, CES 2017 is leaving no stone unturned for a bigger, bolder and a more varied than ever before show. With a record-breaking footprint of more than 2.6 million net square feet of exhibits, CES 2017 will feature new marketplaces, more than… Read More
Joining the celebrations across the world, the Middle East and North African (MENA) region too bid adieu to 2016, gearing up for 2017. In the last three months, the marketing, media and advertising industry took stock of what 2016 meant for businesses in the region.… Read More
Facebook is building further on people sharing moments with their friends and other groups on the platform. In its latest update, Facebook is letting people share holidays and events that are of interest to specific communities. “We are introducing a marketing program to invite people… Read More
GroupM has named the leadership team for its newly launched unit [m]PLATFORM for the Europe, Middle East & Africa (EMEA) region. The media holding company has appointed Alex Stil, most recently the global Chief Commercial Officer of GroupM Connect, as President for [m]PLATFORM EMEA. Sebastiaan… Read More
![Alex Stil Named [m]Platform EMEA President](https://arabianmarketer.ae/wp-content/uploads/2016/12/Alex-Stil-210x158.jpg)