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MENA No Show In Creative Data Lions

MENA No Show In Creative Data Lions

9 years ago by Sana MahmudAdvertising

The third day of Cannes Lions International Festival of Creativity is not off to the best of start for the Middle East and North Africa region. In the recently launched Creative Data category, there are no shortlists from the region. Creative Data was launched last… Read More

Leo Burnett Beirut Secures Two Spots In Cyber Lions Shortlist

Leo Burnett Beirut Secures Two Spots In Cyber Lions Shortlist

9 years ago by Sana MahmudAdvertising

Leo Burnett Beirut secured two spots in the Cyber Lions shortlist at the Cannes Lions International Festival of Creativity. The two shortlisted campaigns include ‘Legally Bride’ for Kafa and ‘What Women Can Do’ for Procter & Gamble. The Jury President for the category is Chloe Gottlieb,… Read More

Y&R Dubai’s ‘The Traffic Gaaye’ Shortlisted In Mobile Lions

Y&R Dubai’s ‘The Traffic Gaaye’ Shortlisted In Mobile Lions

9 years ago by Zeba MahmudAdvertising

The Middle East & North Africa region did not have too much to show in the Mobile Lions category. Y&R Dubai is the only agency to get two shortlists. The entry ‘The Traffic Gaaye’ for Videocon is shortlisted in two sub-categories in Mobile Lions. The… Read More

Memac Ogilvy, Impact BBDO Shine In Print & Publishing Lions

Memac Ogilvy, Impact BBDO Shine In Print & Publishing Lions

9 years ago by Sana MahmudAdvertising

The Middle East & North Africa (MENA) region has done well in the Print & Publishing Lions category at the Cannes Lions International Festival of Creativity with agencies bagging Bronze and Gold medals. Memac Ogilvy Dubai won four Gold Lion campaigns, making it one Gold… Read More

This Ramadan, MasterCard & FP7/DXB Help #GiftAnIftar

This Ramadan, MasterCard & FP7/DXB Help #GiftAnIftar

9 years ago by Sana MahmudAdvertising

The spirit of giving highlights the essence of the Holy Month of Ramadan. MasterCard, along with Priceless Causes, has rolled out a ‘#GiftAnIftar’ campaign across the UAE, based exactly on this insight. The campaign, conceptualized and executed by FP7/DXB, aims to send safe and nutritious meals… Read More

Leo Burnett Beirut Bags Gold In Glass, Bronze In Direct Lions

Leo Burnett Beirut Bags Gold In Glass, Bronze In Direct Lions

9 years ago by Sana MahmudAdvertising

Leo Burnett Beirut has won a Gold in the Glass Lions category at the Cannes Lions International Festival of Creativity 2016. The agency won for its campaign ‘Legally Bride’ for Kafa. The ad campaign highlights the issue of child marriage that is rampant in Lebanon… Read More

DDB Dubai Bags Silver Radio Lion; Bronze To Impact BBDO

DDB Dubai Bags Silver Radio Lion; Bronze To Impact BBDO

9 years ago by Sana MahmudAdvertising

The works of Impact BBDO Dubai and DDB Dubai have been awarded in the Radio Lions category at the Cannes Lions International Festival of Creativity. Impact BBDO Dubai’s campaign ‘Sweet Dreams’ for Johnson & Johnson Middle East won a Bronze Lion while three Silver Lions campaigns,… Read More

Coke’s ‘Dark Iftaar’ Wins Bronze At Promo & Activation Lions

Coke’s ‘Dark Iftaar’ Wins Bronze At Promo & Activation Lions

9 years ago by Sana MahmudAdvertising

Coca-Cola’s ‘The Dark Iftaar’ has won numerous accolades in regional Festivals. At the Cannes Lions International Festival of Creativity, ‘Finding Light In The Dark’ has bagged a Bronze Lion. The award is jointly shared by Memac Ogilvy Dubai and FP7/DXB. There were a total of 107 Lions given… Read More

MENA Leaders Give Mixed Reactions To Microsoft-LinkedIn Deal

MENA Leaders Give Mixed Reactions To Microsoft-LinkedIn Deal

9 years ago by Zeba MahmudAdvertising

Ever since Microsoft has announced its USD 26.2 billion acquisition of LinkedIn, the reactions have varied from surprise to making sense of the move. Many see it as Microsoft’s commitment towards its enterprise business. In the Middle East and North Africa (MENA) region, both players… Read More

9 MENA Entries Make It To PR Lions Shortlist

9 MENA Entries Make It To PR Lions Shortlist

9 years ago by Sana MahmudAdvertising

The PR Lions category has nine pieces of work from the Middle East & North Africa region that have made it to the shortlist. These include four from Leo Burnett from its Beirut and Riyadh offices. TBWA\Istanbul has three entries. J Walter Thompson Beirut has… Read More

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The Arabian Marketer is a news media publication focussed on reporting on developments in the media, marketing and advertising industry in the Middle East and North Africa region. Based in UAE, AM looks to focus on news developments through its flagship website www.thearabianmarketer.com and monthly print magazine The Arabian Marketer.

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