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Top Leaders & Digital Gurus To Present At dmexco 2016

Top Leaders & Digital Gurus To Present At dmexco 2016

9 years ago by Sana MahmudAdvertising

In line with this year’s motto, “Digital is everything — not every thing is digital”, dmexco 2016 is going to be a star-studded conference program that will bring together the major theme worlds and disruptive trends of the digital economy and present them on a… Read More

NGO Alwaleed Spreads Awareness On ‘Who To Give’

NGO Alwaleed Spreads Awareness On ‘Who To Give’

9 years ago by Kiran KidwaiAdvertising

The increasing numbers of beggars in Saudi Arabia is a growing concern. Begging has social, economic, and security impacts on the community, and the Saudi authorities have taken steps to fight beggars, of whom a large number were arrested. Beggars are almost always pretenders who… Read More

Batelco’s ‘Smart Buses’ To Keep School Children Safe

Batelco’s ‘Smart Buses’ To Keep School Children Safe

9 years ago by Sana MahmudAdvertising

Every day thousands of children in Bahrain travel on buses to schools and back. But unfortunately, in many cases, school buses in the country have turned into carriers of tragic news. The situation is so grave that Bahrain’s Prime Minister ordered that safety standards in… Read More

WGSN CEO Jose Papa Is New MD For Lions Festival

WGSN CEO Jose Papa Is New MD For Lions Festival

9 years ago by AM News DeskAdvertising

Lions Festival has appointed Jose Papa as the new Managing Director of Lions Festivals, encompassing Cannes Lions, Lions Health, Lions Innovation, Lions Entertainment plus its regional events of eurobest, Dubai Lynx, Spikes Asia and the Tangrams. Mr Papa is currently CEO of WGSN, Ascential’s global… Read More

Ipsos, Garage 366 Sign Pact In MENA

Ipsos, Garage 366 Sign Pact In MENA

9 years ago by Asma WangdeAdvertising

With the aim to harness data for further growth and development in the region, Ipsos in Middle East & North Africa (MENA) has signed a pact with UAE-based communications agency, Garage 366. At a time when marketing is going through a revolution fostered by technology… Read More

Grayling Ties Up With Iran Ad Agency For Integrated Comms

Grayling Ties Up With Iran Ad Agency For Integrated Comms

9 years ago by Sana MahmudAdvertising

PGt Advertising, one of Iran’s advertising and marketing communications solutions agencies, and communications network Grayling, have finalised an affiliation agreement to provide integrated communications, public affairs, design, and market development services to businesses, non-profits, and government authorities in Iran. The affiliation agreement will see both… Read More

Emirates NBD Brings Emoji Stories For Money Remittance

9 years ago by Sana MahmudAdvertising

Emirates NBD has released a campaign highlighting its feature ‘Direct Remit’. The money remittance product by Emirates NBD helps customers to send money to their country, within 60 seconds, for free. Created by FP7/DXB, the short ad campaign makes use of emoticons to put across… Read More

Sledge Expands In ME, Appoint Alexis Sworder As GM

Sledge Expands In ME, Appoint Alexis Sworder As GM

9 years ago by AM News DeskAdvertising

Sledge, a live communications industry, has opened its office in the Middle East and appointed Alexis Sworder as General Manager. Based in Dubai, Ms Sworder will be focused on working with and developing the agency’s clients in the region. Ms Sworder has over 11 years… Read More

Publicis Disciplines Saatchi & Saatchi Global Chair Over Gender Comments

Publicis Disciplines Saatchi & Saatchi Global Chair Over Gender Comments

9 years ago by Zeba MahmudAdvertising

Following the comments made by Saatchi & Saatchi Executive Chairman and Publicis Groupe Head Coach, Kevin Roberts, in a recent interview with publication Business Insider, and the social media backlash that ensued, Mr Roberts has been asked to take a leave of absence from Publicis… Read More

Mat Baxter Is Initiative’s New CEO; New IPG Responsibilities For Jim Elms

Mat Baxter Is Initiative’s New CEO; New IPG Responsibilities For Jim Elms

9 years ago by Zeba MahmudAdvertising

IPG Mediabrands has appointed Mat Baxter as the Global Chief Executive Officer for its agency Initiative, effective immediately. Jim Elms, the agency’s previous Global Chief Executive Officer, is named Chairman of Initiative, and takes on new responsibilities as Managing Director, Interpublic. In this role, Mr… Read More

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The Arabian Marketer is a news media publication focussed on reporting on developments in the media, marketing and advertising industry in the Middle East and North Africa region. Based in UAE, AM looks to focus on news developments through its flagship website www.thearabianmarketer.com and monthly print magazine The Arabian Marketer.

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