The spirit of giving highlights the essence of the Holy Month of Ramadan. MasterCard, along with Priceless Causes, has rolled out a ‘#GiftAnIftar’ campaign across the UAE, based exactly on this insight. The campaign, conceptualized and executed by FP7/DXB, aims to send safe and nutritious meals… Read More
Leo Burnett Beirut has won a Gold in the Glass Lions category at the Cannes Lions International Festival of Creativity 2016. The agency won for its campaign ‘Legally Bride’ for Kafa. The ad campaign highlights the issue of child marriage that is rampant in Lebanon… Read More
The works of Impact BBDO Dubai and DDB Dubai have been awarded in the Radio Lions category at the Cannes Lions International Festival of Creativity. Impact BBDO Dubai’s campaign ‘Sweet Dreams’ for Johnson & Johnson Middle East won a Bronze Lion while three Silver Lions campaigns,… Read More
Coca-Cola’s ‘The Dark Iftaar’ has won numerous accolades in regional Festivals. At the Cannes Lions International Festival of Creativity, ‘Finding Light In The Dark’ has bagged a Bronze Lion. The award is jointly shared by Memac Ogilvy Dubai and FP7/DXB. There were a total of 107 Lions given… Read More
Ever since Microsoft has announced its USD 26.2 billion acquisition of LinkedIn, the reactions have varied from surprise to making sense of the move. Many see it as Microsoft’s commitment towards its enterprise business. In the Middle East and North Africa (MENA) region, both players… Read More
The PR Lions category has nine pieces of work from the Middle East & North Africa region that have made it to the shortlist. These include four from Leo Burnett from its Beirut and Riyadh offices. TBWA\Istanbul has three entries. J Walter Thompson Beirut has… Read More
Out of the 495 shortlists in the Outdoor Lions category at the Cannes Lions International Festival of Creativity, the Middle East & North Africa (MENA) region has nabbed 21 shortlists. Memac Ogilvy Dubai and Y&R Dubai received the maximum number with six shortlists each. Memac… Read More
The Creative Effectiveness Lions usually sees a handful number of entries making it to the shortlist. This year is no different with only 23 pieces of work making it to the shortlist globally. From the region, J. Walter Thompson’s entry titled VF Fakka, done for… Read More
The Design Lions shortlist brings some cheer to the MENA camp at the Cannes Lions International Festival of Creativity. A total of 11 pieces of work have made it to Design Lions shortlist. Six from these are from the United Arab Emirates, where Y&R Dubai… Read More
Judges have shortlisted a total of 97 entries in the Digital Craft category at the ongoing Cannes Lions International Festival of Creativity. Only two pieces of work from the Middle East and North Africa (MENA) feature in the list. Both of these are Leo Burnett’s… Read More
