The Cannes Lions International Festival of Creativity 2016 has ended on a mixed note for the region. While some agencies performed well, some were below expectations. The region on the whole, including Turkey, has brought home far lesser Lions in comparison to last year. In… Read More
It may be known for its cut throat competition, but where it really matters, the advertising industry can show solidarity. At Cannes Lions International Festival of Creativity, for the first time ever, the top chiefs of the six holding companies came together to make the world… Read More
Agencies from the Middle East and North Africa (MENA) region do not have any shortlists in the Film Craft, Integrated and Titanium Lions category at the ongoing Cannes Lions International Festival of Creativity. With no awards given out on the Day six of the Festival,… Read More
As the Cannes Lions International Festival of Creativity reaches the fifth day, the shortlists for Entertainment Lions, that was previously Branded Content and Entertainment Lions, and Entertainment Lions for Music are announced. Four entries from MENA have made it to the two categories – two… Read More
Only one agency from the Middle East & North Africa region got a shortlist in the Film category of the Cannes Lions International Festival of Creativity. Leo Burnett Dubai’s campaign ‘Verisimilitude At Noon’ for its telecom client du Telecommunications. There are a total of 247… Read More
Agencies from the Middle East and North Africa regions have won three Bronze Lions in the Media category at the Cannes Lions International Festival of Creativity. J. Walter Thompson Dubai won a Bronze Lion for ‘I Can Teach You Too’ for Dubai Cares. The campaign… Read More
Y&R Dubai was the only agency that won in the Mobile category at the Cannes Lions International Festival of Creativity. Y&R Dubai had created this campaign for a company in India, addressing the high traffic problems in the country. The agency brought home a Silver… Read More
In the latest BrandZ reports, four of the top five most valuable brands are technology companies — Google, with a brand value of USD 229 billion, Apple (USD 228 billion), Microsoft (USD 122 billion) and Facebook (USD 103 billion). AT&T, valued at USD 107 billion… Read More
Mindshare UAE has promoted Zahi Lawand to Deputy Managing Director of Mindshare UAE from Senior Director of Client Leadership. Mr Lawand brings over 10 years of media experience to the table, specializing in client leadership and strategy. He began his media career in marketing, eventually… Read More
There is some more good news coming for the Middle East & North Africa (MENA) camp in the Outdoor Lions category. Four MENA agencies – Memac Ogilvy, J Walter Thompson, Y&R Dubai and TBWA\RAAD – from the region have won a combined haul of Gold,… Read More
