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Ooredoo, Nokia Partner For Network Expansion In Qatar

Ooredoo, Nokia Partner For Network Expansion In Qatar

10 years ago by AM News DeskDigital

Ooredoo and Nokia have signed a three-year deal in Qatar to enhance the strength, speed and coverage of the Ooredoo Supernet in the market. The agreement, which will see Nokia upgrading and expanding Ooredoo’s existing mobile broadband network across the country, will help meet Qatar’s… Read More

Daman Insurance Gives Digital Experience To Consumers

Daman Insurance Gives Digital Experience To Consumers

10 years ago by Sana MahmudDigital

The National Health Insurance Company Daman launched its ‘Daman’ and ‘Thiqa’ apps. “Daman has always been a pioneer in our field. We are a society on the move, and Daman’s smart phone applications ensure our services and staff are available to our members, on their… Read More

Twitter, FB Drop In Popularity; Snapchat, WhatsApp Take Over

Twitter, FB Drop In Popularity; Snapchat, WhatsApp Take Over

10 years ago by Sana MahmudDigital

Amid concerns about online privacy, social media use in the Middle East is shifting away from Twitter and Facebook and toward direct-messaging platforms such as Snapchat and WhatsApp. According to a study released by Northwestern University in Qatar (NU-Q), in partnership with Doha Film Institute,… Read More

Qatar B2C, B2B To Grow To USD 4.3 Bn By 2019

Qatar B2C, B2B To Grow To USD 4.3 Bn By 2019

10 years ago by Sana MahmudDigital

With hyper-connectivity and e-commerce, Qatar’s business-to-business and business-to-consumer markets are set to grow from USD 2.3 billion in 2014 to USD 4.3 billion in 2019, according to the Ministry of Transport and Communications. Leading organizations discussed this growth at the the SAP Qatar Forum, where… Read More

YouTube Gears Up To Recognize Ramadan’s Most Engaging Ads

YouTube Gears Up To Recognize Ramadan’s Most Engaging Ads

10 years ago by Sana MahmudAdvertising

YouTube has launched the first edition of The Lantern, the first award on the global video platform to recognize the efforts of creative agencies, media agencies and advertisers in the Middle East and North Africa (MENA) during the Holy month of Ramadan. Led by YouTube,… Read More

Audio Streaming Platform Saavn Enters ME With VIVA Bahrain

Audio Streaming Platform Saavn Enters ME With VIVA Bahrain

10 years ago by AM News DeskDigital

Saavn, an Indian audio streaming service, has entered into a strategic partnership in the Middle East with VIVA Bahrain to bring Saavn Pro to South Asian audiences in Bahrain. This is the platform’s first step to debut in the region. “Partnering with VIVA enables Saavn to offer our… Read More

Q1 2016: FB Stays Strong; LinkedIn Beats Expectations; Twitter’s Mixed Bag

Q1 2016: FB Stays Strong; LinkedIn Beats Expectations; Twitter’s Mixed Bag

10 years ago by Asma WangdeDigital

The year has not begun well for technology companies including tech giants such as Alphabet, Apple and Microsoft. Social media players, that are comparatively newer to the Wall Street life, have managed to buck any domain decline trend. This is largely courtesy the growth Facebook and LinkedIn have… Read More

dmexco’s Digiconomy Gears Up For A Bigger Show In 2016

dmexco’s Digiconomy Gears Up For A Bigger Show In 2016

10 years ago by AM News DeskAdvertising

Shortly before the official registration deadline, the global business and innovation platform of the digital economy, dmexco 2016, is setting new benchmarks. For the first time, dmexco will welcome more than 950 exhibitors from different countries and from the most important agency networks and brands… Read More

UAE Makes It To EMEA’s Top 5 In Publicis90 Shortlist

UAE Makes It To EMEA’s Top 5 In Publicis90 Shortlist

10 years ago by Sana MahmudAM Unicorns

Publicis Groupe is celebrating its 90th anniversary with the objective of giving something back to the industry. It initiated Publicis90, a global endeavor to support 90 startups or promising projects in the digital field with this in mind. The process included inviting entries that are… Read More

2016’s Tough Beginning For Tech Giants

2016’s Tough Beginning For Tech Giants

10 years ago by Asma WangdeDigital

The technology sector may not have particularly begun 2016 in the best way possible. At least not if the quarterly earnings report of Alphabet, Microsoft and Apple are anything to go by. Google’s Risky Bets Google’s parent company, Alphabet’s first-quarter net profits increased 20 percent… Read More

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The Arabian Marketer is a news media publication focussed on reporting on developments in the media, marketing and advertising industry in the Middle East and North Africa region. Based in UAE, AM looks to focus on news developments through its flagship website www.thearabianmarketer.com and monthly print magazine The Arabian Marketer.

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