With just a little over two weeks to go for Ramadan 2018, brands’ preparations for the holy month are in full flow. Online and television continue to be among the most popular media that marketers are looking at to engage Ramadan audiences. In its annual… Read More
Brands are gearing up to connect once again with consumers in the region, during Ramadan. And online would continue to be an important medium this year as well. Criteo has looked at some past data to reflect on consumers’ online spending behaviors during the holy… Read More
ASDA’A Burson-Marsteller has received the 2018 In2 (Innovation & Insight) SABRE Award for ‘Thought Leadership in PR’ for its annual Arab Youth Survey 2017, for third year running. The SABRE Awards are organized annually by The Holmes Report. The development takes place just as the… Read More
HP KSA Ltd has appointed Narayanan Venkataraman as Managing Director for Saudi Arabia. Mr Narayanan will be responsible for driving the company’s PC and print business and strategy in the country. He will be working with local public and private sector partners, and drive HP’s… Read More
The UAE Organizing Committee for the 24th World Energy Congress (WEC) has appointed Hill+Knowlton Strategies to support the strategic communications and international public relations for the 24th WEC, taking place from September 9-2, 2019 at the Abu Dhabi National Exhibition Centre (ADNEC). The WEC is… Read More
More than half (52%) of women in Saudi Arabia believe the perception that they are not equipped with the necessary skill sets to join the workforce in the Kingdom is the biggest myth hindering their success and employment. This is according to a new LinkedIn… Read More
Dubai Investments has unveiled a new corporate logo and brand identity in line with its vision across the UAE, regionally and internationally. The new logo and identity is part of the company’s strategy to align its diversified business portfolio into different industry verticals – real… Read More
Emirates NBD has expanded operations in the Kingdom of Saudi Arabia (KSA). The bank inaugurated its first branch in Jeddah and plans to open a branch in Khobar soon, followed by another branch in Riyadh. This would make KSA Emirates NBD’s largest branch network outside… Read More
In preparation of Expo 2020, Dubai is signing on partners who would collaborate to create an unprecedented experience for the 25 million global visitors expected to attend the event. As is known, Expo 2020 will take place between October 20, 2020 and April 10, 2021.… Read More
The Middle East Public Relations Association (MEPRA) has formed partnerships with the National Media Council (NMC), PRWeek and the Arthur W. Page Society for the fourth Leadership Majlis, a communications conference in Abu Dhabi. The event, which will be held on May 10, 2018 at… Read More
