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Noted Speakers, Rich Content, Documentaries; Highlights Of AMF

Noted Speakers, Rich Content, Documentaries; Highlights Of AMF

10 years ago by Kiran KidwaiMedia

The Organizing Committee of the Arab Media Forum (AMF) announced the initial program details for the 14thedition of the region’s most prominent media event. The event is held under the patronage of His Highness Sheikh Mohammed bin Rashid Al Maktoum, Vice President and Prime Minister… Read More

MBC, Vuclip Bring Premium Content on Mobile In ME

MBC, Vuclip Bring Premium Content on Mobile In ME

10 years ago by Zeba MahmudDigital

Vuclip, a premium mobile video on demand service for emerging markets has announced a premium mobile content deal in cooperation with the Brand Management Department in the Middle East Broadcasting Centre (MBC), an Arabic language network in the Arab world. With a rapidly increasing subscriber… Read More

ME Broadcasters Should Develop More Localized Content: IDC

ME Broadcasters Should Develop More Localized Content: IDC

10 years ago by Zeba MahmudMedia

With the region’s broadcasters and media partners increasingly looking at ways to set themselves apart from the competition, there is a growing focus on how they can offer a unique experience and provide consumers with compelling editorial content. According to global ICT consulting firm, International… Read More

The 3-Second Race To Capture Consumer Attention

The 3-Second Race To Capture Consumer Attention

10 years ago by Sana MahmudDigital

With multiple sources for a consumer to browse through on mobile or laptop, one of the biggest challenges that brands face is attracting and retaining consumer attention. With just a flick of a finger, consumers can run through pages and swipe ahead and it is… Read More

J. Walter Thompson, Leo Burnett, Saatchi, Publicis Compete For Radio Lynx

J. Walter Thompson, Leo Burnett, Saatchi, Publicis Compete For Radio Lynx

10 years ago by Sana MahmudAdvertising

There are 130 entries competing for the Radio Lynx in 2015, in comparison to 136 entries in 2014. This year, the category is seeing a bit of equal competition between three agencies – J. Walter Thompson, Leo Burnett, Saatchi & Saatchi, which have all secured four… Read More

Leo Burnett Dominates Print Lynx; Next In Queue Y&R

Leo Burnett Dominates Print Lynx; Next In Queue Y&R

10 years ago by Sana MahmudAdvertising

Print Lynx has seen a slight drop in number of entries this year. In comparison to the 226 pieces of working competing last year, this year only 200 entries are in the category. Leo Burnett dominates the Print Lynx shortlist with 14 entries. Y&R Dubai… Read More

Sky News Arabia Rolls Out New Program ‘Newsroom’

Sky News Arabia Rolls Out New Program ‘Newsroom’

10 years ago by Zeba MahmudMedia

As part of its latest portfolio of news programs, Sky News Arabia has rolled out a new program ‘Newsroom’, which started broadcasting from March 1, 2015. With the launch of the new show, the channel’s aims at presenting its on-going vision and offer regional audiences… Read More

ZEE ME Launches New Channel &TV With Shah Rukh Khan

ZEE ME Launches New Channel &TV With Shah Rukh Khan

10 years ago by Kiran KidwaiMedia

ZEE Middle East launches ‘&TV’ a new premium differentiated content Hindi entertainment channel Indian television, media and entertainment conglomerate, ZEE Entertainment has launched a new premium Hindi content channel &TV, a second Hindi entertainment channel for viewers in the Middle East. The channel will be… Read More

Saudi Film Festival – A Driving Force For KSA’s Film Industry And Culture

Saudi Film Festival – A Driving Force For KSA’s Film Industry And Culture

11 years ago by Kiran KidwaiMarketing

The Saudi Film festival is soon going to begin its second edition on February 20 at Dammam in the Kingdom of Saudi Arabia (KSA). Eighty films are likely to be projected during this festival; the organizing committee is in the process of finalizing on the films.… Read More

Newsweek Partners With ARY Digital For Middle East Edition

Newsweek Partners With ARY Digital For Middle East Edition

11 years ago by Kiran KidwaiMedia

Expanding in the Gulf region, Newsweek LLC, a global newsweekly publication, has entered into a licensing partnership with ARY Digital Network to publish Newsweek Middle East, a localized newsweekly magazine that will be printed in English and Arabic. “Newsweek represents high quality journalism, and there… Read More

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The Arabian Marketer is a news media publication focussed on reporting on developments in the media, marketing and advertising industry in the Middle East and North Africa region. Based in UAE, AM looks to focus on news developments through its flagship website www.thearabianmarketer.com and monthly print magazine The Arabian Marketer.

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