Starz Play Signs Asda’a BCW As Communications Partner
Asda’a BCW will manage Starz Play’s strategic PR and communications function and outreach throughout the GCC, North Africa and Levant
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UAE F&B Sector Bullish On 2019: KPMG
The food and beverage (F&B) sector in the UAE has responded to headwinds facing the industry by enhancing operations and rationalizing costs to maintain margins, closely reviewing and adjusting portfolios, and opting to exit loss-making outlets and struggling brands, according to KPMG’s 2018 F&B Report.… Read More
Eyes On Omnichannel, Emaar Fully Acquires Namshi
Emaar Malls, the shopping malls and retail business majority-owned by Emaar Properties, has fully acquired Namshi, the regional fashion ecommerce retailer. This follows acquiring the remaining stake of Global Fashion Group (GFG) in Namshi, in an all-cash transaction of AED 475.5 million (USD 129.5 million).… Read More
Beko Awards MENA Media Mandate To OMD
Home and small appliance brand Beko has consolidated its regional media account with OMD following a competitive pitch. The account was previously split between two networks, with OMD managing the brand’s activities in Egypt and Jordan. The Omnicom Media Group-owned agency will now cover 17… Read More
DMS, Google Decode Programmatic For MENA Marketers
Digital Media Services (DMS) and Google collaborated to further breakdown programmatic for marketers in the Middle East & North Africa (MENA) region. As a key programmatic player in MENA, DMS’ portfolio brings together inventory from Arabic and international broadcasters, publishers, video and audio platforms, all… Read More
ADIB Names Mazin Manna As Group CEO
Abu Dhabi Islamic Bank’s (ADIB) has appointed Mazin Manna as ADIB’s new Group Chief Executive Officer. Mr Manna brings over 28 years of experience in international banking, with deep knowledge of the regional market. With expertise in institutional and commercial banking, he has led the… Read More
Akamai Appoints Hans Nipshagen As EMEA Channels & Alliances
Akamai has appointed Hans Nipshagen to the role of Head of EMEA Channels and Alliances. He will be responsible for Akamai’s EMEA channel strategy, a primary route to market in the region. His new role will see him growing Akamai’s regional partner program to drive… Read More
KFC’s ‘Digital’ Branch – Not Drive But Scroll Thru
Social media users scroll through an average of 90 meters of content per day, which fast food company KFC believes works up an appetite. With this in mind, it has launched KFC Scroll Thru, a drive thru for the thumb. The interactive social experience allows… Read More
#BeMyGuest Goes The Indiana Jones Way In Latest Sequel
A strong idea can stand its own. Dubai’s Department of Tourism and Commerce Marketing (Dubai Tourism) has got something working for its #BeMyGuest ad campaign, which has now ready with the third phase of the campaign. Bollywood star Shah Rukh Khan continues to take Dubai… Read More
Z7 Communications To Represent Nikki Beach Resort & Spa Dubai
Z7 Communications, the region’s brand communications agency that focuses on luxury brands, is appointed the Middle East representative for Nikki Beach Resort & Spa Dubai. “We’re delighted to welcome Nikki Beach Resort & Spa Dubai to the Z7 portfolio. The resort is a great mix… Read More