Google’s annual I/O developer conference saw the introduction of Android Go, a lightweight version of its operating system catering for low-end devices and limited data plans. Global Web Index outlines why this move will ensure further growth for Android. Given that a large selection of… Read More
Edelman UAE is moving address to twoFour54 Media Zone in Abu Dhabi. The new office will be home to the Middle East & North Africa (MENA) headquarters of the global agency. Edelman has paid special attention to its new office design to reflect its culture… Read More
Snap Inc. has got aggressive in the Middle East and North Africa (MENA) region. With new senior hands on board, the social media company is now working towards creating more options for Snapchatters and also for advertisers in the region. Earlier this year, Snap opened… Read More
Microsoft has appointed Sayed Hashish as the Regional General Manager for Microsoft Gulf. He takes over the reins from Samer Abu Ltaif who held it for six years, and was recently appointed as President for Microsoft Middle East and Africa. In his new role, Mr… Read More
Music streaming company, Anghami, is gearing up for Ramadan, offering its 40 million listeners additional content tailored for the Holy Month. This includes religious and spiritual songs and Anasheeds by Muslim singers, Quranic recitals and Duaa’ by Sheikhs, themed songs from Ramadan television blockbusters, cooking… Read More
To further broaden its regional digital insights, Omnicom Media Group has extended its partnership with Pathmatics to MENA. As a result, the group’s clients in the region will have access to Pathmatics’ display and mobile advertising intelligence to capture market dynamics and enhance their digital… Read More
Many console owners are using their devices to watch TV shows or films. While last-gen consoles have offered users the chance to engage with this content for some time, fierce competition in the industry has shifted the role of consoles into one which resembles a… Read More
The share of CEOs forced out of office for ethical reasons has been on the rise, according to the 2016 CEO Success study released by Strategy&, formerly Booz & Company and part of the PwC network. The study analyzed CEO successions at the world’s largest… Read More
The United Arab Emirates has a new social media agency – Social Shop by Aurora. The new agency aims to bring a one-stop solution for organizations and corporates looking for turnkey solutions to their social media needs. Co-founded by social media specialist, Annie Meikle, and… Read More
Memac Ogilvy Public Relations (MOPR) has appointed Tim Fallon to the newly created position of Head of Government & International Affairs, covering the Middle East & North Africa (MENA) region. He will also take on the role of National PR Director for Bahrain. Having previously… Read More
