du is gearing up for the broadcast, satellite and content delivery forum CABSAT 2018. During the event, the telecom operator will demonstrate its end-to-end media and delivery solutions. It will also highlight its partnership with Dubai Studio City as the provider of broadcast services for… Read More
After a few days of speculation and troubles over connecting via Skype, telecom operators in the UAE have confirmed that Skype joins the likes of Facebook calling, WhatsApp calling and Google’s call services among others, and has been blocked in the UAE. A tweet from… Read More
It is that time of the year again when Arabian Marketer seeks industry votes to crown one industry captain as the AM Person of the Year, a marketing or advertising leader who not only steered her or his company ably in a tough year but… Read More
du has been awarded this year’s Dubai Lynx Advertiser of the Year. The award is presented annually to an advertiser in the Middle East & North Africa (MENA) region who sets themselves apart through the caliber of their creative and innovative marketing and communications. Over… Read More
The region’s first ever celebration of online content creators, media influencers, fan communities, and industry professionals took place at VIDXB. Held between 8-9 December at the Dubai World Trade Centre, du was the official telco partner during the event where it hosted a meet and… Read More
In the wake of a multiagency pitch process, Emirates Integrated Telecommunications Company (EITC) has awarded the media mandate of its telecom brand du to Hearts & Science. Starcom has been du’s media agency of record since 2015, prior to which, the account was handled by… Read More
On the occasion of the 46th National Day, du has launched a creative production ‘UpForIt’ as a tribute to all community segments that contribute to achieving and making the impossible possible in the UAE. The citizens and residents of the UAE turn challenges into opportunities… Read More
There is no dearth of buzzwords in any conversation that delves on how marketers should leverage the digital ecosystem. However, to truly make marketing smarter and more efficient, applying these buzzwords, especially ones such as artificial intelligence (AI) or data, in daily decision making is… Read More
du and Unified Inbox (UIB) have entered into a strategic partnership to bring a new and secure way for users to communicate with du without downloading another app or using a separate web-based service. The announcement is in line with du’s long standing association with… Read More
Expanding its digital footprint, du has entered into a partnership with Souq.com, which was recently acquired by Amazon. Following this, du customers will now be able to purchase a range of products including SIM cards, post paid plans, data packs, SIM top-ups and du devices… Read More
