In line with its efforts to develop the UAE knowledge economy, du has joined hands with Cartoon Network Arabic to launch the Channel’s Young Programmers campaign. This online platform is designed specifically to provide a chance for young children and early teens to code online.… Read More
Leo Burnett has 18 shortlists in the Film Craft category at the Dubai Lynx International Festival of Creativity. All of these are for the work that it has done for du – one of the most awarded advertisers at Dubai Lynx in past years. Impact… Read More
Trust is a core communication issue for telco brands today. Growth is down to their strength as trusted connectivity providers for billions of people who now rely on their mobile devices to live their lives. The irony is that this explosion in mobile usage has… Read More
Following the launch of du, nearly a decade ago, the Emirates Integrated Telecommunications Company (EITC), a fully licensed telecommunications operator in the UAE, has introduced its second brand, Virgin Mobile, in a strategic decision to strengthen its telecommunications offerings. Having the right to use the… Read More
It is nearly time to bring the curtains down on 2016. As the year comes to an end, we take a look at the news which was most read by the industry in the Middle East and North Africa (MENA) region. Here are the top… Read More
The second phase for choosing AM Person of the Year kicks off today. In the first year, more than 500 media, advertising and marketing professionals, from over 150 companies, have sent nominations for who they believe should be crowned AM Person of the Year. AM… Read More
du and Karti store have entered a partnership that simplifies digital payment processes. Users now can ‘Pay with du’ when making purchases on the Karti store, using their mobile number. The payment will either be taken from their prepaid credit or added on to their… Read More
du and Zain KSA have formed a partnership to develop their human resources through knowledge exchange sessions. The two operators joined hands to share experiences and operational plans during an agreed period, in addition to holding periodic workshops that address several areas of interest and… Read More
du has embarked on a campaign, #PostWisely, that inspires the online community in the UAE to think before they post. A study conducted by du, in light of the campaign, found that of the 75 percent of respondents who have been befriended or followed on… Read More
WiFi UAE, a country-wide initiative enabled by du to provide WiFi access to the public, in line with UAE Vision 2021, is closing in 1.5 million sessions per month, with a quarter million unique users in the month of August alone. Almost half of the… Read More
