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Emirates Integrated Telecommunications Company

#WorldsCoolestWinterChallenge With Big Prizes

#WorldsCoolestWinterChallenge With Big Prizes

6 years ago by AM News DeskDigital

The #WorldsCoolestWinterChallenge was launched in collaboration with du, from Emirates Integrated Telecommunications Company (EITC), to encourage the public to share their outdoor experiences in UAE on social media for a chance to win big prizes. Citizens and residents are said to have the opportunity to… Read More

As Ecommerce Gains Pace, Du, Truebell Head To Pure Plays

As Ecommerce Gains Pace, Du, Truebell Head To Pure Plays

6 years ago by AM News DeskDigital

With the global pandemic hitting and lockdown increasing, the world is drastically going digital. Consequently, more and more brands are trying to strengthen their presence with the platforms in the domain to take their products and services to the consumers for better reach. According to… Read More

Du Moves To Programmable Cloud With HP Enterprise

Du Moves To Programmable Cloud With HP Enterprise

8 years ago by AM News DeskAM Tech

du is modernizing and automating its cloud platform working with Hewlett Packard Enterprise to implement an IT cloud orchestration and automation solution as part of its cloudification initiative. “The adoption of a future-proof IT cloud management solution based on open standards has enabled us to… Read More

EITC, Netflix Form Omnichannel Content Partnership

EITC, Netflix Form Omnichannel Content Partnership

8 years ago by AM News DeskDigital

Emirates Integrated Telecommunications Company Emirates Integrated Telecommunications Company (EITC) has added Netflix to its content bouquet for subscribers. The association will enable du and Virgin Mobile customers to access Netflix content across both TV and mobile services. “Our partnerships are key catalysts in making EITC… Read More

Du Lines Up A Message Of Giving & Offers For Ramadan

Du Lines Up A Message Of Giving & Offers For Ramadan

8 years ago by Sana MahmudAdvertising

du has launched a slew of exclusive promotions for Ramadan, across its services. The telecom operator has also released a Ramadan ad, reiterating the message of giving, in sync with the spirit of the holy month. The ad ‘Keep on Giving’ plays up the message… Read More

EITC Launches Virgin Mobile As Its Second Telecom Brand In UAE

EITC Launches Virgin Mobile As Its Second Telecom Brand In UAE

10 years ago by Asma WangdeMarketing

Following the launch of du, nearly a decade ago, the Emirates Integrated Telecommunications Company (EITC), a fully licensed telecommunications operator in the UAE, has introduced its second brand, Virgin Mobile, in a strategic decision to strengthen its telecommunications offerings. Having the right to use the… Read More

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The Arabian Marketer is a news media publication focussed on reporting on developments in the media, marketing and advertising industry in the Middle East and North Africa region. Based in UAE, AM looks to focus on news developments through its flagship website www.thearabianmarketer.com and monthly print magazine The Arabian Marketer.

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