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Nigel Morris

Nigel Morris To Leave Dentsu Aegis Network After 26 Years

Nigel Morris To Leave Dentsu Aegis Network After 26 Years

6 years ago by AM News DeskAdvertising

Nigel Morris, the Chief Strategy & Innovation Officer, is leaving Dentsu Aegis Network at the end of March. “I’d like to thank Nigel for his commitment to Dentsu Aegis over the past 26 years. He has held a number of leadership roles across the business… Read More

Dentsu Predicts Marketing Spends Increase In Data Age

Dentsu Predicts Marketing Spends Increase In Data Age

7 years ago by Sana MahmudAdvertising

Marketing’s role as the primary ‘growth antennae’ for organizations is strengthened using data. CMOs are in a unique position to turn consumer insight into the next commercial opportunity and new sources of revenue. Stating that marketing investment is on an upward curve, Dentsu Aegis Network’s… Read More

The Conflicting MEA Ad Spend Forecasts

The Conflicting MEA Ad Spend Forecasts

8 years ago by Zeba MahmudAdvertising

The Middle East and Africa (MEA) region struggles with the most complex set of challenges that can impact growth – both in the long term and the short term. No other region is braving the global economic challenges in the backdrop of a war-like situation.… Read More

Why Dentsu Aegis’ Nigel Morris Is Realistically Optimistic On MENA

Why Dentsu Aegis’ Nigel Morris Is Realistically Optimistic On MENA

9 years ago by Sana MahmudAdvertising

As the industry strives to connect the next five billion, companies are taking stock of what this means to their businesses. For the Dentsu Aegis Network, the Middle East & Africa (MEA) region will play a critical role as more people get online, opening up… Read More

Digital Will Dominate Our Biz By 2020, Says Dentsu Aegis’ Boss

Digital Will Dominate Our Biz By 2020, Says Dentsu Aegis’ Boss

10 years ago by Sana MahmudDigital

Dentsu Aegis Network is shifting its focus to digital as marketers seek a different mix of services in lieu of the changing speed of technology. Speaking about the global scenario and Middle East and North Africa in specific, Nigel Morris, CEO, Dentsu Aegis Network Americas… Read More

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The Arabian Marketer is a news media publication focussed on reporting on developments in the media, marketing and advertising industry in the Middle East and North Africa region. Based in UAE, AM looks to focus on news developments through its flagship website www.thearabianmarketer.com and monthly print magazine The Arabian Marketer.

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