The Dubai Lynx International Festival of Creativity has named one set of work that has made the first cut to win at the festival this year. On day one of the festival, Dubai Lynx has announced the shortlists for the categories of Brand Experience &… Read More
To further develop a digital first approach across its roster of creative agencies, Publicis Communications MEA has joined forces with Google. The partnership aims at helping Publicis Communications MEA creative agencies adopt, develop and apply a digital-first approach and power integrated thinking, resulting in campaigns that… Read More
Isuzu’s digitally-led campaign, Isuzu Diesel Power, that had kicked off in March 2016, has engaged over 3 million people to date, and has grown Isuzu’s following by 45 percent in Saudi Arabia. One of the most interesting aspects about the Saatchi & Saatchi Dubai created… Read More
In wake of the controversial comments about gender diversity, Publicis Groupe announced the resignation of Saatchi & Saatchi Chairman Kevin Roberts. The Supervisory Board and the Chairman and CEO of Publicis Groupe took note of Kevin Robert’s decision to step down with effect from September… Read More
Following the comments made by Saatchi & Saatchi Executive Chairman and Publicis Groupe Head Coach, Kevin Roberts, in a recent interview with publication Business Insider, and the social media backlash that ensued, Mr Roberts has been asked to take a leave of absence from Publicis… Read More
K9 friends’ is a non-profit dog-shelter based in Dubai that works towards helping lost/street dogs. The aim of the agency is to reunite these lost dogs to their owners or take care of these dogs until a home is found for them. Furthering on this… Read More
Publicis Groupe’s businesses in the Middle East and North Africa region have bucked any decline trend that the market witnessed in 2015 or that the holding company itself experienced globally. For Raja Trad, CEO, Publicis Communications Middle East, the year 2016 will build on this… Read More
Publicis Groupe has witnessed modest growth ahead in the last quarter after a difficult year. Publicis reported that its revenue for 2015 rose by 32.3 percent to USD 10 billion, while net income jumped 25.1 percent to just over USD 1 billion on the strength… Read More
Saatchi & Saatchi has promised Justin Billingsley to Worldwide Chief Operating Officer for the network. He is presently CEO of Dynamic Markets at Saatchi & Saatchi, having joined the company in 2009. Based in London, he commences his role immediately. All of Saatchi & Saatchi’s… Read More
