Mobile data traffic will continue to proliferate at a rapid pace and experience 16 times the growth it underwent in 2015. The finding was highlighted in the Mobility Report for the Middle East and North East Africa region. The report, an update on mobile trends, reveals a… Read More
Despite the various challenges that the publishing industry faces in Saudi Arabia, the country which is considered to be one of the biggest markets in the Middle East and Africa is poised to grow to USD 3.6 billion by 2017, according to a new study… Read More
During the month of Ramadan, one of the countries in the Middle East region that dominated travel interests was Saudi Arabia, according to Q3 Global Travel Insights report released by Sojern, a performance marketing platform for travel brands. Similar to last year, the Hajj pilgrimage… Read More
Multiscreen users spend the same amount of time viewing video on TV as they do on digital platforms, yet remain less receptive to digital ads, found ‘AdReaction: Video Creative in a Digital World’, a report from Millward Brown that examines video use and creative response… Read More
The Saudi Arabian traveller is making headlines again. According to Visa’s Global Travel Intentions Study 2015, the Kingdom’s globetrotters take more overseas trips and plan to spend more in future than their regional and global peers. The findings come in Visa’s Global Travel Intentions Study… Read More
Digital screens seems to dominated Middle East and Africa with multiscreen users spending more time watching video on them rather than on TV. A recent global report by Millward Brown studied prominent regions in Middle East and North Africa (MENA) including Saudi Arabia and Nigeria.… Read More
According to a recent research, the Arab online population is growing faster than that of online Arabic content, creating a gap that needs to be filled and prospects that local entrepreneurs are looking to grab. The research carried out by BECO Capital, a regional venture… Read More
Kaspersky Lab has expanded its presence in the Kingdom of Saudi Arabia to bring its technologies closer to customers and partners in the country. Together with local partner Miatech, the company has established a dedicated team of specialists at the office in Riyadh. The announcement… Read More
Setting new opportunities for the students of Saudi Arabia, Education Minister Azzam Al-Dakhil has initiated 12 educational satellite television channels in the region. Two of the channels Aiyn (eye) and Inmaa (growth), will offer courses in line with the new academic year which begins today.… Read More
Kaspersky Lab hosted a series of roadshows across the Middle East and North Africa region aimed at helping local partners protect their current investments and focus more on driving business growth. Held over a period of one month and hosted across eight key cities in… Read More
