The Cannes Lions International Festival of Creativity 2018 has released the shortlist in the Craft Track. This is the first year for both the categories –– Brand Experience & Activation Lions and Creative eCommerce Lions –– included in this track. 12 In Industry Craft A… Read More
The Cannes Lions International Festival of Creativity 2018 has announced its first set of shortlists. The Middle East & North Africa (MENA) region, including markets Pakistan and Turkey, have cornered a total 31 entries that will be competing for the final metal. As is known,… Read More
UM MENA has appointed Brendan Bourke as Head of Digital for the Middle East & North Africa (MENA) region. In his role, Mr Bourke will be responsible for driving the digital agenda of the agency and will focus on the development of digital consumer experiences… Read More
Middle East and Africa (MEA) monthly mobile data usage per subscriber is forecast to more than double between 2017 and 2022, reaching 4.6 GB by the end of the forecast period, according to GlobalData, a data and analytics company. Growth will be supported by the… Read More
Canon Middle East has named the first four winners of its Story Shapers Program. The initiative is aimed at supporting individuals in bringing their stories to life or ‘story-doing’, keeping in line with its motto of promoting storytelling. The program will teach aspiring photographers how… Read More
As Viu continues its expansion into the Middle East, it parent company Vuclip has formed a partnership with telecom operator Omantel making a foray into Oman. Following this, the OTT video service will be available to Omantel mobile customers across the country. Omantel will provide… Read More
Artificial intelligence (AI) has the potential to boost economic growth in the United Arab Emirates by 1.6 percentage points and add USD 182 billion to the national economy by 2035, according to a recent report by Accenture. The report looked at 15 industries in the… Read More
EVOPS DMCC Dubai has formed a strategic alliance with FN Designs that will leverage the two companies’ strengths to expand their footprint across the Middle East. “We are delighted to partner with EVOPS Marketing & PR as the two companies complement each other in different… Read More
It’s no secret that the internet has shaped the world and changed lives in big and small ways. Understanding the value that it can bring to the future, the Internet Society (ISOC), a global non-profit organization dedicated to open development, evolution and use of the… Read More
Emirates NBD appoints digital agency Omnia as brand consultant. Having worked with Emirates NBD since 2016 on several projects, Omnia will now be responsible for ongoing strategic counsel and consultancy related to the financial institution’s brand, as well as ongoing brand stewardship and design. “The… Read More
