CarInsight.com, a car search website has appointed The MediaVantage as their exclusive media sales representatives for the Middle East. The contract, awarded after a competitive pitch enables The MediaVantage to sell advertising and manage all related commercial opportunities for CarInsight.com, which is now among UAE’s… Read More
Programmatic trading is gaining rapid momentum in the Middle East and Africa region. This is further vindicated in Tailwind’s findings highlighted in the research, The Status of Programmatic Trading. As is known, Tailwind is TDG’s ad tech company in the CEEMEA region, which includes markets… Read More
With its numerous new features, dmexco’s App 2017 can be the perfect planning tool for a successful visit – providing a constantly updated and accessible full service in mobile form. It includes all the top news, all the profiles of the over 1,050 exhibitors, targeted… Read More
Facebook has been taken on board as a strategic partner for VIDXB annual event. The debut event is a gathering celebrating the world of online content creation. Facebook will play an integral role in the two day event that is set to take place from… Read More
Twitter’s Co-Founder and CEO Jack Dorsey’s Eid wishes on Twitter garnered high levels of engagement with his tweet becoming the 6th most Retweeted Tweet of all time. The tweet, that was tweeted in Arabic included the #EidAlAdha hashtag in Arabic, which unlocked a special emoji… Read More
Now passengers at the Dubai International (DXB) Airport can enjoy free movies and TV shows before their flights, following a partnership between Dubai Airports and regional content provider Icflix. The initiative combines DXB’s free Wi-Fi experience, ‘WOW-Fi’, with Icflix’s video-on-demand service, allowing passengers to stream… Read More
The Ministry of Culture and Information (MOCI) of Saudi Arabia has launched two digital platforms this Hajj season to being the latest information and insights to pilgrims in Makkah, worldwide audiences and local and international media. SaudiWelcomesTheWorld.org conveys a message of compassion and inclusion to… Read More
The Middle East countries are at the forefront when it comes to investing in digital government and smart services. Following its initiatives like Dubai Smart City and its UAE Vision 2021, Saudi Vision 2030 and the New Kuwait Vision 2035; governments are pouring funds into… Read More
After the estimated USD 600 million deal was completed in March this year between Amazon and Souq, the latter ecommerce platform has been slowly integrating the services of Amazon on its platform. Following the new feature of Amazon users being able to access Souq website… Read More
Sales of smartphones have been increasing after year. A similar trend was seen in the latest report by Gartner which shows that the global sales of smartphones to end users totaled to 366.2 million units in the second quarter of 2017. The increase is a… Read More
