Nothing quite teaches as experience, and there is no better pool to draw from in order to bring one’s own unique signature to work. Amongst the many words of advice that David Carson, Creative Director, Designer, David Carson Design had to impact at the Dubai… Read More
If creativity is in fact all about emotion, Jose Miguel Sokoloff, Chairman, Global Creative Council, Lowe & Partners was the perfect example to demonstrate the impact. At the Dubai Lynx International Festival of Creativity, Mr Sokoloff was speaking about some of the key lessons he… Read More
There are 130 entries competing for the Radio Lynx in 2015, in comparison to 136 entries in 2014. This year, the category is seeing a bit of equal competition between three agencies – J. Walter Thompson, Leo Burnett, Saatchi & Saatchi, which have all secured four… Read More
Introduced in 2010, Print & Poster Craft has received 184 entries this year from 11 countries this year, a drop from the 263 entries seen last year. The shortlists are led by Leo Burnett that has secured 14 entries. The next in line is Y&R… Read More
The Media Lynx category is seeing one of its highest number of entries in 2015. 316 entries are competing in the category this year. Last year, this number was at 249. Of the 65 entries that have made it to the Media Lynx shortlist, FP7/DXB… Read More
Launched in 2011, the Design category honours creative excellence and the innovative use of design as a lever to influence consumers and its use as an aid to the communication of brand and product messages. The category has this year received 139 entries from 12… Read More
The Direct Lynx category has seen an increase in entries this year – from the 125 entries last year, this year, the category has 138 entries. Leo Burnett leads the category with 11 entries and FP7/ DXB is next with seven entries. The details for… Read More
Promo & Activation Lynx has received a total of 162 entries from 12 countries this year, an increase from the 155 entries received last year. Much as is seen in other categories, FP7/DXB and Leo Burnett are leading these categories’ shortlist as well with 11… Read More
This year, PR Lynx has received 103 entries from eight countries, almost double from the 56 entries in the category last year. FP7/DXB is leading the pack with seven entries. J. Walter Thompson has five entries that has made it to the shortlist and Memac… Read More
The total number of entries in Outdoor Lynx is 213, in comparison to the 229 entries received in 2014. There are 40 entries that have made it to the shortlist. Of these, Y&R Dubai has cornered seven entries. There are six each from Saatchi &… Read More
