Ramadan 2023. It’s time for brands to make meaningful connections in these inflationary times. Key learnings from Kantar Ramadan 2023 presents an opportunity for a magnificent reset, inviting us to return to the core spirit of the holy month, albeit with a touch of prudence.… Read More
Creative communications network Memac Ogilvy and beauty brand Dove have partnered to launch an empowering campaign that carries the beauty brand’s Self Esteem Project to more people in Saudi Arabia. The project seeks to reduce beauty pressures and societal expectations faced by girls and help… Read More
TikTok has announced a renewed partnership with MBC Media Solutions (MMS), the commercial arm of MBC GROUP, to enable advertisers on TikTok to pair their ads with bespoke MBC content throughout the month of Ramadan, and beyond into 2023. Building on the growing appetite for… Read More
Leo Burnett, a leading global advertising and marketing communications agency and part of Publicis Groupe, is proud to announce the appointment of Vicky as Business Lead – Communications Consultancy. As an integral part of the agency’s leadership team, Vicky will be responsible for growing and… Read More
Publicis Groupe has appointed Nadim Ghrayeb as Business Lead for Studio M, a part of Leo Burnett and the bespoke agency solution designed for McDonald’s GCC. Created with a start-up mindset, Studio M consolidates the Groupe’s capabilities into a seamless offering delivering end-to-end solutions for… Read More
India’s leading bottled mineral water brand, Bisleri International, sets up its first overseas operations in UAE. The brand has partnered with the established and well-known Gulf company – Nasser Abdulla Lootah Group. The manufacturing and bottling will be under the flagship of Emirates Drinking Water,… Read More
ArabyAds, the leading global technology company, today announced that it has further strengthened its market presence by opening up a new tech hub in Riyadh, Kingdom Of Saudi Arabia, underscoring its commitment to the region. This strategic move is in line with the acceleration plans… Read More
Innovations Group, one of the market leaders in Employee Outsourcing and Recruitment services, has taken a significant move forward in further strengthening its position in the market with the appointment of Ravi Jethwani as its new Chief Executive Officer (CEO) for its manpower and services… Read More
Property Finder, a property portal in the MENA region, has announced the appointment of Samir Assaf as a Non-Executive Director to the Board. Samir brings to the Board three decades of global financial services and regional knowledge from a global perspective and will advise on… Read More
Seven in ten UAE and KSA residents think Ronaldo’s move to Al-Nassr will help Saudi win the bid for 2030 FIFA World Cup Ronaldo’s move to Al-Nassr Football Club has put Saudi football on the world map. Media reports suggest that after Qatar successfully hosted the… Read More
