One of the biggest challenges for most marketers is decoding the best way to connect with consumers on a platform such as Facebook. The new technologies, changing consumer habits and most of all understanding mobile necessitates the need to experiment but with some best practices… Read More
Key global and regional industry leaders will take the stage at Innovation Live! in association with Dubai Chamber, addressing the innovative initiatives taken in the UAE to fulfill the National Innovation Strategy and the UAE Vision 2021. The lineup of speakers include H. E. Hamad… Read More
Facebook has now made it possible for businesses to link their Facebook, Messenger and Instagram accounts so that they can manage communications across all three channels in a single place, with an updated inbox. A Single Inbox For All Three Channels With the single Inbox,… Read More
Facebook made a big push into the gaming realm with the launch of its Gameroom desktop gaming platform. Gameroom will fight a steep uphill battle against Valve’s Steam platform, but with Facebook’s vast reach globally, there’s still set to be a swath of users ready… Read More
Instagram’s introduction of mini shops in its app last week will give brands the chance to tag products in posts, and users the ability to explore these products in further detail. It’s a move which should resonate with a large proportion of the Instagram audience.… Read More
Beating all analysts and experts’ estimates, Facebook posted blockbuster growth for the sixth straight quarter. It has earned USD 7.01 billion in revenue. In comparison to the growth of 3.63 percent in Q2, Facebook has registered growth of 4.67 per cent in Q3. Daily active… Read More
From the integration of chat bots into Facebook Messenger to the recent launch of Facebook Marketplace, social networks have been attempting to facilitate more and more commerce on their platforms. It is easy to see why so many are committed to making social commerce work.… Read More
The Middle East & North Africa (MENA) region has exhibited positive adoption trends in video streaming. Various services including the likes of Apple TV and Netflix have made a play in the region to leverage some of these trends, and to create stronger subscriber base… Read More
With PayPal becoming one of the first payment options for those shopping via the growing number of chatbots within Facebook Messenger, Global Web Index takes a look at how many of Messenger’s users are currently shopping on their mobiles. The potential benefits of this integration… Read More
The shutting down of Vine has not been well received by most Vine loyalists. The worst perhaps to react to the news however would be Vine Founders including Rus Yusupov and Colin Kroll. Yusupov tweeted his advice to ‘not sell company’, indicating disapproval of closing… Read More
