JCDecaux Abu Dhabi has been awarded a 10-year exclusive advertising concession for the new Midfield Terminal of Abu Dhabi International Airport. JCDecaux will roll out a media platform at the Midfield Terminal, including exclusive VIP networks and new generation of digital media, with 85” digital… Read More
Business decision makers consider their time at the airport as being a period of ‘still-time’ providing a rare window of opportunity for business to business (B2B) brands to connect with this business audience. This was highlighted in JCDecaux’ study ‘Airports: Open for Business’. The study… Read More
Spend on digital out of home advertising (DOOH), which includes video content and digital signs located in high traffic public locations such as high streets, airports, bus shelters, subways and malls — is expected to grow 10.1 percent each year between 2018 and 2021, accounting… Read More
Eyes on leveraging technology and innovation in digital airport advertising, Dubai Airports has extended its agreement with JCDecaux, for a 10-year period. With more than 7.5 million global customers travelling through Dubai International (DXB) every month, the airport’s terminals and concourses are an important platform… Read More
A big wave is taking over the UAE, and if you’re not riding it, you will soon be out of the game. The year 2018, touted to be a turning point for the out of home (OOH) industry, has not disappointed so far. In fact,… Read More
To mark the brand’s third year of collaboration with the car manufacturer Caroll Shelby Company, watch making Maison Baume & Mercier has partnered with Dubai Airports and JCDecaux for a one of a kind activation — the Shelby Cobra 427, a rare American sports car,… Read More
The Virgin Mobile brand operating under Emirates Integrated Telecommunications Company (EITC) partnered with JCDecaux for its first campaign in the UAE. For the launch campaign during the month of September, the Virgin Mobile brand targeted arriving passengers at Dubai and Abu Dhabi Airports to raise… Read More
It was early in July this year, that JCDecaux, along with its Emirati partner DXB Media Advertising, won a new street furniture contract in Dubai for 10 years, following a competitive tender by Roads and Transport Authority (RTA). In the wake of this win, the… Read More
In line with its commitment to creating smart, vibrant and sustainable business communities, TECOM Group, a member of Dubai Holding, has partnered with global outdoor advertising company, JCDecaux, to pioneer state-of-the-art digital advertising solutions, at Dubai Media City, Dubai Internet City and Dubai Knowledge Park.… Read More
