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OMD UAE Reorganizes Senior Leadership Team

OMD UAE Reorganizes Senior Leadership Team

9 years ago by AM News DeskAdvertising

OMD UAE has made several changes to its structure. After creating the new role of strategic marketing investors (SMIs) to reshape the traditional ‘planning’ and ‘buying’ divisions and encourage a deeper level of singular accountability, the company has now reorganized its various disciplines and appointed… Read More

BBDO Pakistan, APTN Fight For Transgender Rights

BBDO Pakistan, APTN Fight For Transgender Rights

9 years ago by Sana MahmudAdvertising

On International Human Rights Day, BBDO and Proximity Pakistan collaborated with Asia Pacific Transgender Network (APTN) embarked on the #ChangeTheClap campaign to raise awareness about the hardships faced by transgender people in Pakistan, help fight transphobia and advocate equal opportunities for them. Bring a crucial… Read More

Simon Morris On Newly Formed Kantar Consulting’s MENA Play

Simon Morris On Newly Formed Kantar Consulting’s MENA Play

9 years ago by Zeba MahmudAdvertising

Earlier this week, Kantar merged four of its brands — Kantar Retail, Kantar Added Value, Kantar Futures and Kantar Vermeer — to create Kantar Consulting, a specialist sales and marketing consultancy designed to ‘switch on growth’ for brand owners and retailers. The move that has… Read More

McCann Health Names Marcus Sigurdsson As Global Chief Digital Officer

McCann Health Names Marcus Sigurdsson As Global Chief Digital Officer

9 years ago by Asma WangdeAdvertising

McCann Health, part of McCann Worldgroup, has appointed Marcus Sigurdsson to the new position of Global Chief Digital Officer. With this move, McCann Health signals a heightened focus on enhancing its digital innovation and data and analytic capabilities, following a year of growth through the… Read More

Grayling Middle East Appoints Design Director

Grayling Middle East Appoints Design Director

9 years ago by Kiran KidwaiAdvertising

Communications firm Grayling has named Sajid Shafique as the Design Director for its Middle East creative arm, GCreative. Mr Shafique joins GCreative with over 20 years of experience with agencies such as Brand Union, Fitch, Landor Associates and his own brand consultancy, BrandNew. Working alongside… Read More

FP7/MENA’s Tahaab Rais To Judge At Warc Awards

FP7/MENA’s Tahaab Rais To Judge At Warc Awards

9 years ago by Sana MahmudAdvertising

Warc Awards 2018 has named the jurors for the Effective Social Strategy category. As social experts and strategists from brands and agencies search for next-generation marketing effectiveness, Warc Awards has also named Tahaab Rais, Regional Head of Strategic Planning, FP7/MENA among the jurors. The link… Read More

GroupM Names Nick Theakstone As Global Chief Investment Officer

GroupM Names Nick Theakstone As Global Chief Investment Officer

9 years ago by Kiran KidwaiAdvertising

GroupM has appointed Nick Theakstone to the new role of Global Chief Investment Officer. He will be based in London and New York, reporting to GroupM Global CEO Kelly Clark. Mr Theakstone will oversee all aspects of GroupM’s global media investments, trading activities and commercial… Read More

Kantar Merges Four Brands To Form Kantar Consulting

Kantar Merges Four Brands To Form Kantar Consulting

9 years ago by AM News DeskAdvertising

Kantar, WPP’s data investment management division, has launched Kantar Consulting, a specialist sales and marketing consultancy designed to ‘switch on growth’ for brand owners and retailers. Kantar Consulting is formed from the merger of four founding brands — Kantar Added Value, Kantar Futures, Kantar Vermeer… Read More

Dmexco Completes New Management Team

Dmexco Completes New Management Team

9 years ago by AM News DeskAdvertising

dmexco has begun 2018 with a new management team. Dominik Matyka, an entrepreneur, venture capitalist and startup founder, has been named dmexco’s Chief Advisor and will be responsible for its strategy and conference. This completes the management team for dmexco, whihc has over the years… Read More

FP7/DXB’s Jon Marchant Has An Aggressive 2018 Agenda

FP7/DXB’s Jon Marchant Has An Aggressive 2018 Agenda

9 years ago by Kiran KidwaiAdvertising

FP7/DXB is beginning 2018 with a new leader onboard and Jon Marchant, the agency’s recently appointed managing director, is looking forward to this new mandate. Mr Marchant, who has recently moved to Dubai from McCann Central in the United Kingdom, is credited with creating one… Read More

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The Arabian Marketer is a news media publication focussed on reporting on developments in the media, marketing and advertising industry in the Middle East and North Africa region. Based in UAE, AM looks to focus on news developments through its flagship website www.arabianmarketer.ae and monthly print magazine The Arabian Marketer.

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