Publicis Groupe has recently released a yearend report, detailing the performance of the Groupe in the last year and reiterating the restructuring that it believes has begun to show some early results. In numbers, the Groupe’s revenue approached 10 billion Euros; net income reached 900… Read More
Dentsu Aegis Network has acquired majority interest in Digital Republic, an independent creative and full service digital agency in Egypt. Digital Republic will become part of Dentsu Aegis Network’s digital agency Isobar, bolstering the agency’s capabilities in the market whilst also extending the network’s… Read More
Publicis Media is gearing up for a new structure in the region, with a new Middle East CEO in Steve Parker, who is relocating to Dubai from London for the new role. Mr Parker, who is in Dubai at the moment, says that he sees… Read More
H+K Strategies has been named EMEA Consultancy of the Year at the 2016 Sabre Awards in Berlin, while Memac Ogilvy was named Middle East Consultancy of the Year. Memac Ogilvy PR also picked up a Gold Sabre in the Middle East category for its ‘Ramadan… Read More
Saudi based Saadeddin pastry has awarded its media business to UM MENA. The mandate involves full service media strategy, buying and planning with a focus on print, OOH, TV and Radio and will not only include the Saudi market but will expand to the GCC… Read More
Emirates has launched a new global advertising campaign highlighting the experience of flying with the airline. Created by WPP’s Team Air, the campaign includes online films, digital assets, print and outdoor executions and has been led by Grey’s Dubai and London offices. “While Emirates’ name is… Read More
Publicis Groupe recently held its Combined Annual Shareholders’ Meeting, chaired by Mrs. Elisabeth Badinter, Chair of the Supervisory Board. The number of shareholders attending was particularly high and more than two thirds of the shares were present or represented. Maurice Lévy, Chairman and Chief Executive… Read More
With Ramadan around the corner, the Ministry of Interior is launching a nationwide campaign against beggary, which tends to increase during the Holy Month. The Ministry has directed its key relevant sectors and different police general headquarters in the UAE, to implement this comprehensive awareness… Read More
Wendy’s, the third largest burger restaurant chain in the world, has appointed Brazen to handle its public relations for the UAE. Brazen will be tasked with handling all Wendy’s MENA consumer media relations around its restaurants, plus corporate and business profiling, with particular emphasis on… Read More
With the Rio 2016 Olympics fast approaching, Global Web Index (GWI) explores the vast global popularity of this competition and how it can help marketers reach a broad selection of digital consumers. Already, half the world’s online population say they watch the Summer Olympics on… Read More
