180 is expanding its footprint and evolving its business model into the Middle East and North Africa region, with the launch of 180 MENA, based in Dubai and Doha. The agency also states establishing its presence in New York as part of its expansion strategy.… Read More
The One Club for Creativity has publicized seven top creatives from Israel, Lebanon, Turkey and UAE who will serve as judges for The One Show 2021. More than 250 top creatives from 42 countries are said to judge the work from around the world. Jury… Read More
Etisalat has launched the Israel based network i24NEWS on eLife and Switch TV. eLife customers can now enjoy watching i24NEWS (English) on channel 537 and i24NEWS (Arabic) on channel 520 for free. Switch TV users can watch TV i24NEWS (English) on channel 264 and i24NEWS… Read More
SOCIATE is debuting its new logo. Inspired by aligning its verticals into a streamlined offering, SOCIATE’s mission to associate itself with client objectives is translated into its new logo. The agency’s brand colors orange for public relations, pink for marketing, blue for events and yellow… Read More
Though 2020 was a challenging year for many of us, but it was also a year full of incredible moments of creativity, imagination and a year that brought the community closer together than ever before. That’s why TikTok is giving its users in the MENA… Read More
Discovery Inc has declared a strategic partnership with STARZPLAY to launch discovery+ across the Middle East and North Africa (MENA), allowing to watch discovery+ content within a dedicated area across all existing STARZPLAY platforms. The service to be launched in MENA says to feature a… Read More
Gerety reveals a brand refresh and new website with its 2021 jury which includes some of the respected advertising and marketing leaders. “As a jury member of the inaugural Gerety Awards myself, its mission to level up the voices of many incredible female creatives was… Read More
Nokia stated an expansion of its strategic 5G partnership with Zain KSA to rollout 60,000 FastMile 5G Gateway 3.1 with eSIM across Saudi Arabia over the next 12 months. The 5G fixed wireless access gateways are said to be the first to incorporate eSIMS (embedded… Read More
Mumzworld has partnered with Snapchat to reach and acquire a new, mobile savvy audience at scale. In 2020, Mumzworld were aiming to grow their audience on mobile, as mothers are always ‘on-the-go’, and Mumzworld wanted to enhance the shopping experience for their core demographic. Mumzworld… Read More
DEWA Women’s Committee hosted a virtual meeting with the Women’s Committee of the Abu Dhabi Department of Culture & Tourism. The discussion covered DEWA’s best practices in empowering women. DEWA Women’s Committee discussed its efforts to provide a positive and encouraging environment to develop the… Read More
