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Page 369

Facebook’s Attempt To Be All Things Social With Stories

Facebook’s Attempt To Be All Things Social With Stories

9 years ago by Zeba MahmudDigital

Social networking may be the Facebook’s core proposition but over the years it has employed various strategies and tactics to make networking engaging, in order to ensure interested and growing user base. Facebook Stories, complete with new ways to share from Facebook Camera with some… Read More

Cardtek, Emcredit Partner For National Mobile Wallet Solution

Cardtek, Emcredit Partner For National Mobile Wallet Solution

9 years ago by Asma WangdeDigital

Cardtek, an international payment solutions provider, and Emcredit, a subsidiary of the Dubai Economic Department, have partnered to launch the secure mobile payment platform, emPAY, offering United Arab Emirates residents a national mobile wallet solution. As a part of Dubai’s Smart Government Initiative, emPay will… Read More

10 Entries From UAE, Turkey Shortlisted At Festival Of Media 2017

10 Entries From UAE, Turkey Shortlisted At Festival Of Media 2017

9 years ago by Sana MahmudAdvertising

The Festival of Media Global Awards has released the shortlisted entries for 2017. A total of 10 entries from the Middle East & North Africa (MENA) region is competing for the final metals. These include entries largely from the United Arab Emirates (UAE) and also… Read More

63% Of Facebookers Are Streaming Music

63% Of Facebookers Are Streaming Music

9 years ago by Asma WangdeDigital

The year 2016 was when video made a big impact on Facebook, and there are clear indications that one of the major developments on Facebook for 2017 will be music. Attracting Tamara Hrivnak, former director of music partnerships at YouTube, to Facebook HQ is one… Read More

Hala Badri Bids Adieu To du

Hala Badri Bids Adieu To du

9 years ago by Zeba MahmudMarketing

Ending a stint of 11 years, the Executive Vice President for Brand & Communications at du, Hala Badri has resigned from the telecom major. “Quitting a company that’s occupied my mind and my heart for the last 11 years was always going to be a… Read More

VICE-MOBY Partnership Set To Take Shape In Local, Digital Content

VICE-MOBY Partnership Set To Take Shape In Local, Digital Content

9 years ago by Kiran KidwaiDigital

In his first visit to the UAE since signing the partnership deal that brings the global youth brand to the Middle East and North Africa (MENA), VICE Founder and CEO, Shane Smith, has outlined his plans to expand VICE across the region and reimagine MENA’s… Read More

Smartphone King For UAE Digital Consumption: PayPal

Smartphone King For UAE Digital Consumption: PayPal

9 years ago by Zeba MahmudDigital

The fact that smartphone rules in the UAE is evident in any discussion on media consumption habits in the market. PayPal’s ‘Digital Goods Economy Survey’, which looks at the attitudes, habits and behaviors of digital media consumers in the UAE, reiterates this among other highlights.… Read More

Twitter Expands Pre-Roll Ads To Periscope Video

Twitter Expands Pre-Roll Ads To Periscope Video

9 years ago by AM News DeskDigital

As video viewership on Twitter grows, video has become an increasingly important channel for publishers, creators and brands to reach their audiences. Twitter has added a new way for publishers and creators to monetize their content that brands can advertise against, with pre-roll ads on… Read More

Management Changes At Nissan Africa, Middle East & India Region

Management Changes At Nissan Africa, Middle East & India Region

9 years ago by Asma WangdeMarketing

Nissan has appointed Peyman Kargar as Senior Vice President and Chairman of its Africa, Middle East, and India (AMI) region, effective from April 1, 2017. He replaces Christian Mardrus who takes up the newly created position of Senior Vice President, Digital Transformation for Nissan Motor… Read More

Utalenta Attempts An Online Marketplace For Creatives

Utalenta Attempts An Online Marketplace For Creatives

9 years ago by AM News DeskDigital

Utalenta.com has been experimenting with an interesting concept. Aiming to be Middle East’s first online marketplace for creative business professionals, Utalenta.com looks to connect businesses of all sizes with professionals across various fields for possible project collaboration for a host of in-demand business solutions. The online… Read More

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The Arabian Marketer is a news media publication focussed on reporting on developments in the media, marketing and advertising industry in the Middle East and North Africa region. Based in UAE, AM looks to focus on news developments through its flagship website www.thearabianmarketer.com and monthly print magazine The Arabian Marketer.

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