The inaugural print issue of Vogue Arabia, the 22nd global edition of the fashion magazine, will go on sale from March 5, seeing the Vogue voice speak directly to the Middle East and the wider Arab diaspora for the first time. “Vogue Arabia is a… Read More
Elan Media, Qatar’s out-of-home advertising (OOH) player has launched Elan Live, the first digital control center of its kind in Qatar. Elan Live is a control suite, from which Elan Media will control the content delivery to all 242 digital screens operating in Mall of… Read More
With just four more days to go, it is nearly time for Dubai Lynx International Festival of Creativity that will take place from March 5-8, 2017. The top speakers at Dubai Lynx will explore the language of creativity through the lens of music, movies and… Read More
To provide a better advertising experience for its users, Google has said that by 2018 it will stop supporting 30-second unskippable ads on YouTube and will instead focus on shorter formats. Such an approach makes absolute sense for YouTube and shows a proactive response to… Read More
The sharing economy, green revolution, travel and personal finance are all becoming important areas where consumers in the Middle East & North Africa region are driving and defining modernization trends. Crimson Hexagon, that provides business insights from social data analysis to inform strategic enterprise decision-making,… Read More
Microsoft has named company veteran, Samer Abu Ltaif, the President of its Middle East and Africa (MEA) region. He takes over the reins from Microsoft Corporate Vice President, Ali Faramawy, who has headed the region for 13 years. Mr Faramawy takes on a new global… Read More
Media is viewed as a “complex headache” by advertisers who are failing to provide leadership in this critical investment area, according to a new report from media change consultants ID Comms. The findings of the 2017 Global Media Thinking Survey reveal the poor strategic approaches… Read More
Over the course of 2016, smartphones not only overtook PCs/ laptops to be the top device on this measure, but experienced an 18 percentage-point increase – giving us yet more context for the ongoing migration of many internet activities from desktops and laptops towards mobiles.… Read More
Committed towards harnessing the entrepreneurial energy of youth to pioneer new businesses, Sheraa hosted 2017’s inaugural Startup Weekend at its hub in American University of Sharjah. The Startup Weekend event is part of the global movement coordinated by TechStars and supported by ‘Google for Entrepreneurs’.… Read More
