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Page 393

CES 2017 Aims For A Bigger Show To Mark 50 Years

CES 2017 Aims For A Bigger Show To Mark 50 Years

9 years ago by Zeba MahmudAM Tech

To celebrate 50 years, CES 2017 is leaving no stone unturned for a bigger, bolder and a more varied than ever before show. With a record-breaking footprint of more than 2.6 million net square feet of exhibits, CES 2017 will feature new marketplaces, more than… Read More

Advtg, Content, Ent & Mktg Take Center Stage At CES 2017

Advtg, Content, Ent & Mktg Take Center Stage At CES 2017

9 years ago by Sana MahmudAdvertising

CES is where tech, entertainment and marketing converge. Under the C Space track, that returns to CES 2017 for its biggest year ever, the event will see brands including Amazon, AOL, Discovery Communications, eBay, Facebook, Google, Hearst, Hulu, NBCUniversal, Nielsen, Time Inc., Turner, Twitter, Verizon… Read More

Infographic: How GCC Residents Celebrated New Year

Infographic: How GCC Residents Celebrated New Year

9 years ago by Kiran KidwaiAdvertising

From family time to cooking dinners at home to spending time with friends, GCC residents largely felt positive about bringing in 2017. YouGov took a closer look at some of the activities people were doing in the year.

11 New Global Challenges On Dubai Future Accelerators’ Radar

11 New Global Challenges On Dubai Future Accelerators’ Radar

9 years ago by AM News DeskAM Tech

A positive innovative approach to address future challenges, is the most important learning from Sheikh Mohammed bin Rashid Al Maktoum, UAE Vice President Prime Minister and Ruler of Dubai has shown. Asserting this, Mohammed Al Gergawi, Vice Chairman of the Board of Trustees, and Managing… Read More

The New Language Of Femininity – MENA’s 15 Female Tribes

The New Language Of Femininity – MENA’s 15 Female Tribes

9 years ago by Sana MahmudAdvertising

There’s an entirely new language around femininity that successful marketers will be using as a result of J. Walter Thompson Intelligence’s proprietary women’s insight study, Female Tribes, for the Middle East and North Africa (MENA) region. The study unveils an empowered Middle Eastern female audience,… Read More

Twitter Makes Videos More Immersive With Live 360

Twitter Makes Videos More Immersive With Live 360

9 years ago by Asma WangdeDigital

Twitter has introduced a more immersive way to experience moments with live 360 video, available via both Twitter and Periscope. With 360 video on Periscope, users can experience moments with the broadcaster and take a look around, which as per the microblogger is one step closer… Read More

Zebanomics: A Good Bad Year

Zebanomics: A Good Bad Year

9 years ago by Zeba MahmudAM Editorial

Joining the celebrations across the world, the Middle East and North African (MENA) region too bid adieu to 2016, gearing up for 2017. In the last three months, the marketing, media and advertising industry took stock of what 2016 meant for businesses in the region.… Read More

Sanascope: NYE Fireworks – Connecting Present & Future

Sanascope: NYE Fireworks – Connecting Present & Future

9 years ago by Sana MahmudAM Editorial

5,4, 3, 2, 1…and boom came the fireworks right on cue as the clock struck midnight in Dubai, a tribute to the positive spirit of the city. A glittering falcon took flight in the night sky to welcome 2017, followed by the typically opulent fireworks.… Read More

AM Print Issue Jan-Feb 2017

AM Print Issue Jan-Feb 2017

9 years ago by AM News DeskPrint Issue
Careem, Visa Partner For Dubai Shopping Festival

Careem, Visa Partner For Dubai Shopping Festival

9 years ago by Kiran KidwaiAM Unicorns

Careem and Visa have moved beyond just promotional offers for Dubai Shopping Festival (DSF). Visa is among one of the key sponsors for the Festival, which is a key event for retailers across the Emirate. DSF also sees tourists from across the world come in… Read More

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The Arabian Marketer is a news media publication focussed on reporting on developments in the media, marketing and advertising industry in the Middle East and North Africa region. Based in UAE, AM looks to focus on news developments through its flagship website www.thearabianmarketer.com and monthly print magazine The Arabian Marketer.

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