Let me start off with a corrigendum on yesterday’s blog. The song ‘The Times they are a changin’ most obviously belongs to Bob Dylan and not to the fictitious gentleman it was attributed to. Apologies for the error which can only be attributed a draining… Read More
Whilst the first day of Dubai Lynx International Festival of Creativity was about the evolution of advertising as a wider social discipline, the second day of the Festival flipped the conversation to the other side of the room, to the marketers and brands. ‘Brands Breaking… Read More
Nothing quite teaches as experience, and there is no better pool to draw from in order to bring one’s own unique signature to work. Amongst the many words of advice that David Carson, Creative Director, Designer, David Carson Design had to impact at the Dubai… Read More
Change begins with the willingness to do so. No future around digital governance, moving public services online or any other such progressive step can be accomplished without citizens willing to change behavior. Dr. Michelle Harrison, CEO, Government & Public Sector Practice, WPP stated this at… Read More
If creativity is in fact all about emotion, Jose Miguel Sokoloff, Chairman, Global Creative Council, Lowe & Partners was the perfect example to demonstrate the impact. At the Dubai Lynx International Festival of Creativity, Mr Sokoloff was speaking about some of the key lessons he… Read More
There are 130 entries competing for the Radio Lynx in 2015, in comparison to 136 entries in 2014. This year, the category is seeing a bit of equal competition between three agencies – J. Walter Thompson, Leo Burnett, Saatchi & Saatchi, which have all secured four… Read More
Introduced in 2010, Print & Poster Craft has received 184 entries this year from 11 countries this year, a drop from the 263 entries seen last year. The shortlists are led by Leo Burnett that has secured 14 entries. The next in line is Y&R… Read More
The Media Lynx category is seeing one of its highest number of entries in 2015. 316 entries are competing in the category this year. Last year, this number was at 249. Of the 65 entries that have made it to the Media Lynx shortlist, FP7/DXB… Read More
Launched in 2011, the Design category honours creative excellence and the innovative use of design as a lever to influence consumers and its use as an aid to the communication of brand and product messages. The category has this year received 139 entries from 12… Read More
The Direct Lynx category has seen an increase in entries this year – from the 125 entries last year, this year, the category has 138 entries. Leo Burnett leads the category with 11 entries and FP7/ DXB is next with seven entries. The details for… Read More
