Publicis Groupe MEA declared the departure of Kamal Dimachkie, Chief Operating Officer Publicis Communications, UAE and Lower Gulf, a senior executive who joined Leo Burnett in February 1985. The Groupe has appointed Samer Shoueiry to assume the COO role in conjunction with his current responsibilities… Read More
Following a multi-agency pitch, Leo Burnett MEA has won the creative services assignment for Bee’ah, a Middle East sustainability company, to further establish and strengthen its brand. The agency will develop an integrated re-launch communication strategy and design corporate and brand communications campaigns to forge… Read More
André Pereira Nassar, Regional Executive Creative Director of Leo Burnett Dubai, is leaving the agency after more than five years to pursue other opportunities. Leo Burnett is in the process of finding a replacement. In the interim, the creative department of Leo Burnett UAE &… Read More
Lenovo has appointed Leo Burnett MEA as its advertising agency for the PC business in the Middle East and Africa (MEA) region. Leo Burnett will provide strategic support to Lenovo’s team, while collaborating to develop a long-term advertising strategy to drive the brand’s business objectives.… Read More
Leo Burnett Dubai has won an 18-month assignment with Big Ticket Abu Dhabi. As per company officials, the Publicis Groupe ‘Power of One’ and played an integral part in the win. The new partnership will see Leo Burnett along with Optimedia and Prodigious provide strategy,… Read More
Leo Burnett Dubai has won the entire Ferrero Group’s portfolio of brands in the GCC region. The new partnership will see the agency handle a holistic 360-degree scope of managing all through the line, social and digital aspects for the entire Ferrero portfolio of brands… Read More
Dubai Wholesale City, an ambitious projects in the UAE recently launched by Sheikh Mohammed Bin Rashid Al Maktoum, Vice President and Prime Minister of the UAE and Ruler of Dubai, has chosen Leo Burnett Dubai as its communications agency to introduce the ground-breaking initiative. Leo… Read More
Following a competitive, multiagency pitch, UAE based bank FGB has appointed Leo Burnett Dubai as its new full-service advertising agency. Leo Burnett’s mandate will be providing FGB with integrated, end-to-end communications solutions designed to increase brand recognition, optimize business performance, and deliver real value to… Read More
