The third day at Cannes Lions International Festival of Creativity brought cheers to the Middle East & North Africa (MENA) region as it bagged a total of 16 Lions collectively in the PR, Glass, Outdoor, Print & Publishing and Promo & Activation categories. Some of… Read More
The Regional Executive Creative Director of Leo Burnett Beirut, Malek Ghorayeb, is representing the Middle East & North Africa (MENA) region as a Juror in the Direct Lions category at Cannes Lions. In addition to his expectations and advice for the region in this interview… Read More
To further develop a digital first approach across its roster of creative agencies, Publicis Communications MEA has joined forces with Google. The partnership aims at helping Publicis Communications MEA creative agencies adopt, develop and apply a digital-first approach and power integrated thinking, resulting in campaigns that… Read More
Omar Tom, Strategic Planner at Leo Burnett Dubai, Elie Raad, Branded Content Manager at AMS and Levent Donertas, Digital Account Executive at TBWA\RAAD are the three lucky winners of IAA’s 2017 #IAATICKETTOCANNESLIONS competition. The winners were selected based on their originality, creativity, passion and personal… Read More
Work from various agencies in the Middle East & North Africa (MENA) region has been significantly recognized at one of the leading global award platforms of the advertising industry – The One Show. Thirty finalists have been shortlisted in the Show. The competition, celebrating the… Read More
As the awards night closes in, the Dubai Lynx International Festival of Creativity has announced the shortlist for the Creative Effectiveness category. A total of eight entries have made it to this category that specifically celebrates creative ideas that have worked in achieving business goals,… Read More
The 33 shortlisted entries in the Promo & Activation Lynx shortlist appear to be well divided among the top contenders. FP7/ has seven shortlists in the category – one from FP7/Bey Beirut, two each from FP7/Cai Cairo, FP7/Dxb Dubai and FP7/Tun Tunis. BBDO has six… Read More
In all, only eight entries have been shortlisted in the Mobile Lynx category at the Dubai Lynx International Festival of Creativity. FP7/, Memac Ogilvy & Mather and Y&R Dubai have two entries each in the category. Leo Burnett and TBWA\Raad have an entry each in… Read More
Of the 34 entries that have been shortlisted in the Interactive Lynx category at the Dubai Lynx International Festival of Creativity, TBWA\ has seven shortlists and Memac Ogilvy has six. FP7/ and Leo Burnett have five each. And Impact BBDO and J Walter Thompson have… Read More
In all, Design Lynx category have 37 entries that have made it to the shortlist. Impact BBDO has 11 of those for its work done for PepsiCo, Law Andak Dam, Sydlexia, Mercedes and Mars. J Walter Thompson that has seven entries in the shortlist has… Read More
