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OSN

OSN Appoints Emad Morcos As Chief Content Officer

OSN Appoints Emad Morcos As Chief Content Officer

9 years ago by AM News DeskMedia

OSN has appointed Emad Morcos as its Chief Content Officer, a newly created organizational role. Mr Morcos will be responsible for driving OSN’s consolidated content strategy and is also mandated with the acquisition of programming rights across all OSN platforms. With over 24 years of broadcast… Read More

Trevor Noah And Fahad Albutairi Launch Comedy Central On OSN

Trevor Noah And Fahad Albutairi Launch Comedy Central On OSN

9 years ago by AM News DeskMedia

Viacom International Media Network launched Comedy Central in the Middle East on one of the region’s leading pay-TV player, OSN. Comedy Central HD will be the third brand for Viacom in the region, complementing the existing presence of MTV and Nickelodeon/NickJr. The official launch of… Read More

OSN, Gulf Film Sign 6Yr Exclusive Partnership

OSN, Gulf Film Sign 6Yr Exclusive Partnership

9 years ago by AM News DeskMedia

In continuation with its development strategy, OSN has teamed up with Gulf Film, a distributor of major studio productions and independent movies. The two have signed a six-year exclusive partnership through 2021 for premium film content. The partnership is underlined by OSN’s acquisition of the entire… Read More

Why A Successful Content & Platform Marriage Matters

Why A Successful Content & Platform Marriage Matters

9 years ago by Sana MahmudDigital

For the longest time, global visionaries have stressed that if content is king, distribution is god. The digital media landscape in many ways was expected to have leveled the playing field, putting control back in the hands of the creative professionals instead of players with… Read More

OSN Strengthens Bouquet; Adds Five New Channels

OSN Strengthens Bouquet; Adds Five New Channels

9 years ago by Asma WangdeMedia

OSN is gearing up to add five new channels to its bouquet beginning February 1, 2016. The new channels highlights OSN’s strategy for 2016, which is to consolidate its market presence by offering subscribers premium content that is available in HD and to strengthen its… Read More

MENA’s Pay TV Revenues To Cross USD 5bn By 2021

MENA’s Pay TV Revenues To Cross USD 5bn By 2021

9 years ago by AM News DeskMedia

Legitimate pay TV operators in the Middle East and North Africa (MENA) region are increasingly relying on exclusive content rights to gain subscribers. This is especially true for satellite TV platforms such as beIN and OSN. Despite various hurdles, the number of pay TV homes… Read More

OSN, NBCU Partner; E! & Syfy Headed To MENA

OSN, NBCU Partner; E! & Syfy Headed To MENA

9 years ago by AM News DeskMedia

Adding more to its bouquet of content, OSN has signed an, exclusive, long term deal with NBC Universal International (NBCUI), a subsidiary of Comcast Corporation. The deal will give OSN first and exclusive access to content from NBCUI. The deal secures pay window and over-the-top… Read More

Viacom18 Gears Up To Disrupt MENA’s Int’l Broadcast Game

Viacom18 Gears Up To Disrupt MENA’s Int’l Broadcast Game

10 years ago by Sana MahmudMedia

The youngest of the South Asian media players in the region, Viacom18, has busied itself in the Middle East and North Africa region with a focus to scale its business and become a definite option for reaching out to the South Asia Diaspora. The mandate… Read More

ME Broadcasters Should Develop More Localized Content: IDC

ME Broadcasters Should Develop More Localized Content: IDC

10 years ago by Zeba MahmudMedia

With the region’s broadcasters and media partners increasingly looking at ways to set themselves apart from the competition, there is a growing focus on how they can offer a unique experience and provide consumers with compelling editorial content. According to global ICT consulting firm, International… Read More

OSN Consolidates Ad Mandate With Publicis Groupe Agencies

OSN Consolidates Ad Mandate With Publicis Groupe Agencies

10 years ago by Sana MahmudAdvertising

Leo Burnett and Flip Media have been awarded the creative and digital duties for OSN respectively. The Pay TV zeroed on the two agencies after following a pitch process which included Impact BBDO and TBWA. The creative and digital mandate has been handed over in… Read More

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The Arabian Marketer is a news media publication focussed on reporting on developments in the media, marketing and advertising industry in the Middle East and North Africa region. Based in UAE, AM looks to focus on news developments through its flagship website www.thearabianmarketer.com and monthly print magazine The Arabian Marketer.

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