Horizon FCB has recently launched a series of print ads publicizing the use of hansaplast band-aids. Commercials depicting the concept of using band-aid are generally made on the same lines-someone getting hurt and the usefulness of applying a band aid. However in this new print… Read More
Memac Ogilvy has appointed Arpan Saxena as Strategic Planning Director for its Bahrain office in order to strengthen its department of integrated communications. Mr Saxena would be involved in the creative ‘think-tank’ of the company, and would deal with international and local clients. These include American Express… Read More
J. Walter Thompson has kicked off the second year of its Helen Lansdowne Resor (HLR) Scholarship, an international opportunity designed to support and promote talented, creative, female advertising students. Named after Helen Lansdowne Resor, the industry’s and J. Walter Thompson’s first female copywriter, the HLR… Read More
Fadi Mroue, Founder and Creative Director of Republique, a communications agency headquartered in Beirut, will chair the digital and mobile jury at the Kyiv International Advertising Festival this May. Kyiv is an advertising event of Ukraine and one of the Eastern European festivals in the… Read More
Everyone deserves a second chance. The Made in Carcere ‘Tweet from Prison’ campaign by Tonic International Dubai takes this message a step forward. The campaign, which is an initiative by the Italian fashion line Made in Carcere, teaches it’s inmates occupational work with the aim… Read More
YouTube has launched the first edition of The Lantern, the first award on the global video platform to recognize the efforts of creative agencies, media agencies and advertisers in the Middle East and North Africa (MENA) during the Holy month of Ramadan. Led by YouTube,… Read More
Mindshare has promoted Jihad Hachem from Senior Finance Director to CFO of Mindshare MENA. Mr Hachem has spent the last 12 years of his career at Mindshare, starting as a Senior Accountant at MediaINSIGHT’s Beirut office, a Mindshare affiliate. In 2004, he started off with… Read More
Communications firm, Hill+Knowlton Strategies (H+K Strategies) has appointed Matthew Dezzani as General Manager of its business in Saudi Arabia. Under the chairmanship of His Royal Highness Prince Abdulaziz Turki Alfaisal, the firm has offices in Riyadh and Jeddah. Mr Dezzani has more than two decades… Read More
Walid Hadid has joined OMD MENA in the newly created role of Head of Analytics to provide OMD clients with a holistic, integrated service. The appointment is in continuation with OMD’s commitment to sciences in the marketing field since its inception almost 15 years ago. The agency asserts… Read More
In the first quarter of 2016, WPP’s reported revenue was up 10.5 percent at USD 4.49 billion. On a like-for-like basis, excluding the impact of acquisitions and currency fluctuations, revenue was up 5.1 percent. The pattern of net sales growth, a term that WPP uses… Read More
