With 41 percent of luxury fashion buyers saying that consumer reviews are influential over their purchases, Global Web Index takes a look at the factors most likely to drive advocacy among this audience. It’s a quarter of luxury fashion buyers who have posted something online… Read More
Dubai kicked off the last quarter of 2017 with the biannual GITEX forums — GITEX Shopper (September 23-30) and GITEX Technology Week (October 8-12) — and in the last three weeks, it created significant buzz over social media platforms. A Meltwater research shows that since… Read More
As the next step in its journey to build a high performing and open commerce marketing ecosystem, Criteo has further bolstered its Criteo Commerce Marketing Ecosystem (CME). Launched in August 2017, CME is a network of tens of thousands of retailers, brands, publishers, centered on… Read More
Following the launch of the 2017 KPMG Global CEO Outlook Survey, KPMG has released the GCC edition of the report. The survey found that a majority of GCC CEOs are more optimistic about technological disruption than their global counterparts. Instead of being disrupted by competitors,… Read More
As part of the Facebook Journalism Project, Facebook brought together a diverse set of news organizations in Dubai for a ‘News Day’. The full-day event was curated for journalists, newsroom managers, administrators and social media editors in the region, to deepen their partnership and engagement… Read More
Abu Dhabi’s Digital Government, through the participation of 25 government entities, has made significant presence at GITEX Technology Week 2017 at the Dubai World Trade Centre (DWTC). Participating for the sixth consecutive year, Abu Dhabi’s pavilion, organized by the Abu Dhabi Systems and Information Centre… Read More
Kreata Global, a Dubai based digital agency with focus on smart communications has launched Correct Media, a specialized division for digital advertising services and influencer relations. The new division will bring the latest in adtech to marketers across GCC through the company’s global partnerships and… Read More
Digital signage is expected to grow significantly in the UAE in the next three years with more screens set to take over static spaces in the lead up to the Expo 2020. Among other findings, this is one of the top takeaways in the LG… Read More
Oracle Mobile Cloud has added artificial intelligence (AI)-powered intelligent chatbot capabilities. Expanding Oracle Cloud Platform’s mobile portfolio, the new capabilities offer organizations a multi-channel platform, deep analytics that can link key stakeholder experiences across bots, mobile applications and web, as well as simplified bot development… Read More
With a booming economy and an expat population of about 90 per cent, the UAE is one of the world’s largest remittance-sending countries in the world, topping USD 19 billion per year, according to a recent report by Nimmök Consulting. The World Bank has ranked… Read More
