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Facebook Journalism Project Launches In MENA

Facebook Journalism Project Launches In MENA

8 years ago by Sana MahmudDigital

As part of the Facebook Journalism Project, Facebook brought together a diverse set of news organizations in Dubai for a ‘News Day’. The full-day event was curated for journalists, newsroom managers, administrators and social media editors in the region, to deepen their partnership and engagement… Read More

GITEX 2017: Inside Abu Dhabi’s Digital Government Pavilion

GITEX 2017: Inside Abu Dhabi’s Digital Government Pavilion

8 years ago by Sana MahmudAM Tech

Abu Dhabi’s Digital Government, through the participation of 25 government entities, has made significant presence at GITEX Technology Week 2017 at the Dubai World Trade Centre (DWTC). Participating for the sixth consecutive year, Abu Dhabi’s pavilion, organized by the Abu Dhabi Systems and Information Centre… Read More

Kreata Sets Ups Specialist Division For Smart Ad Disruptions

Kreata Sets Ups Specialist Division For Smart Ad Disruptions

8 years ago by AM News DeskAdvertising

Kreata Global, a Dubai based digital agency with focus on smart communications has launched Correct Media, a specialized division for digital advertising services and influencer relations. The new division will bring the latest in adtech to marketers across GCC through the company’s global partnerships and… Read More

GITEX 2017: 5 Key Trends Shaping UAE’s Digital Displays

GITEX 2017: 5 Key Trends Shaping UAE’s Digital Displays

8 years ago by Sana MahmudAdvertising

Digital signage is expected to grow significantly in the UAE in the next three years with more screens set to take over static spaces in the lead up to the Expo 2020. Among other findings, this is one of the top takeaways in the LG… Read More

Oracle’s New AI-Powered Bots Aim To Engage Customers, Employees

Oracle’s New AI-Powered Bots Aim To Engage Customers, Employees

8 years ago by Asma WangdeAM Tech

Oracle Mobile Cloud has added artificial intelligence (AI)-powered intelligent chatbot capabilities. Expanding Oracle Cloud Platform’s mobile portfolio, the new capabilities offer organizations a multi-channel platform, deep analytics that can link key stakeholder experiences across bots, mobile applications and web, as well as simplified bot development… Read More

Tripple To Launch Mobile Wallet Service For Remittance

Tripple To Launch Mobile Wallet Service For Remittance

8 years ago by Asma WangdeDigital

With a booming economy and an expat population of about 90 per cent, the UAE is one of the world’s largest remittance-sending countries in the world, topping USD 19 billion per year, according to a recent report by Nimmök Consulting. The World Bank has ranked… Read More

Why Digital Audio Advertising Will Continue to Grow In MENA

Why Digital Audio Advertising Will Continue to Grow In MENA

8 years ago by Sana MahmudAdvertising

Regional brands and marketers are increasingly using the power of audio to deliver messages to over 50 million consumers in the Middle East and North Africa (MENA) region. This was highlighted once again at the first Anghami-organized Digital Audio Day, done with the support of… Read More

Mobile Moves Metal – Digital Engagement For Automotive Industry

Mobile Moves Metal – Digital Engagement For Automotive Industry

8 years ago by Eleni KitraContributors

The auto industry is undergoing a large-scale disruption, not seen in its over 100 year history. Connected mobility, autonomous driving, digitization and electrification are driving change at unparalleled speed. Around the world, there are 1 billion cars in operation today and 75M new registrations every… Read More

Delta Partners Appoint New Partner In New York Office

Delta Partners Appoint New Partner In New York Office

8 years ago by Zeba MahmudDigital

Dubai-based Delta Partners, an advisory and investment firm specializing in the telecoms, media and digital (TMD) space, has appointed Mark Fleming as a Partner of the firm, based in the company’s New York office. Mr Fleming has over 25 years of experience advising and partnering… Read More

Ecommerce Platform Noon Launches In UAE

Ecommerce Platform Noon Launches In UAE

8 years ago by Kiran KidwaiAM Unicorns

After a delay of nine months, the much talked about Noon website has opened up to the public on September 30. The scheduled launch of the USD 1 billion commerce platform was in the month of January but unexpected delays in operations led to the… Read More

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The Arabian Marketer is a news media publication focussed on reporting on developments in the media, marketing and advertising industry in the Middle East and North Africa region. Based in UAE, AM looks to focus on news developments through its flagship website www.thearabianmarketer.com and monthly print magazine The Arabian Marketer.

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