“We had a good second quarter and first half of the year. Our community is now two billion people and we’re focusing on bringing the world closer together,” said Mark Zuckerberg, Facebook Founder and CEO, as the social media major announced its second quarter 2017… Read More
Noon, Middle East’s soon to be launched e-commerce platform, founded by Mohamed Alabbar, has appointed Faraz Khalid as its Chief Executive Officer. Mr Khalid is the former Co-founder and Managing Director of Namshi, a fashion online retailer. With proven experience and hands-on knowledge in building, launching… Read More
DoubleClick MENA launched its Certified Marketing Partner program (DCMP) in the region, scaling efforts to make the programmatic platform more accessible to the growing demand from advertisers. The program seeks to connect advertisers with digital marketing experts in to help their businesses succeed by better… Read More
Global Web Index studied digital consumers within four countries that have been added to its core research program – Ghana, Kenya, Morocco and Nigeria. Research reveals a striking difference in device usage between these markets and the global picture – the minor role played by… Read More
PHD has secured a launch partner agreement for Unilever with Digital Media Services (DMS) for its new DMS Video product. PHD’s agreement with DMS is designed to safeguard Unilever’s investments by securing an inventory that adheres to the marketer’s stringent viewability guidelines. The FMCG group… Read More
Ipsos MENA has appointed Joseph El Habre as the new CEO of Ipsos Interactive Services (IIS) & Operations in MENA. Mr El Habre’s mandate will include to prospect and implement innovative and interactive data collection methods for online and offline researching. His new role will… Read More
Dubai-based Access Influence has launched an all-new digital platform that connects brands with its loyal consumers, offering scalable opportunities in word of mouth marketing that is among the leading consumer purchase intent drivers. Not only does the platform reward consumers for sharing experiences about brands… Read More
The Dubai Electricity and Water Authority (DEWA) is the first government entity which has incorporated the use of Artificial Intelligence (AI) in its day to day function. And the step has proven to be a success for the organization. Through its 24 hour chatbot called… Read More
According to a recent report by eMarketer, the Middle East and Africa is the only region globally which is lagging behind when it comes using mobile internet. The region stands in the minority with just Just 22.7 percent of mobile phone internet users expected to… Read More
When looking into the most searched brands on dubizzle Motors this Ramadan, Mercedes-Benz, Porsche and Toyota were highlighted as the top three, showcasing a demand for luxury, fast and entry-level cars. Similarly, the most searched brands under the ‘Items for Sale’ of the platform were… Read More
