During the month of Ramadan, one of the countries in the Middle East region that dominated travel interests was Saudi Arabia, according to Q3 Global Travel Insights report released by Sojern, a performance marketing platform for travel brands. Similar to last year, the Hajj pilgrimage… Read More
Facebook continued to hold off Google in terms of growth in click-through rates, with the social network posting a 35 per cent gain in the third quarter of 2015 versus the third quarter of 2014, compared with 25 per cent for the search giant, according… Read More
Technology company Uber has released insights into rider habits in Dubai. The insights come following the completion of two year for the company in the Middle East and North Africa (MENA). The findings show that Terminals 1 and 3 at Dubai International Airport were two of Dubai’s… Read More
To nurture and support entrepreneurship in the region, AstroLabs Dubai has been set up with the objective to provide the right environment, leadership and mentorship to encourage and support startups. The tech hub will support innovative technology-driven startups that have the potential to scale and impact not only MENA… Read More
To further foster the startup culture in Dubai, the Dubai Multi Commodities Centre (DMCC) and Google have partnered with AstroLabs to launch a tech hub in Dubai dubbed AstroLabs Dubai. The launch ceremony, that took place on October 26, 2015, saw the presence of H.E. Muhammed… Read More
With online video’s promise of giving targeted reach and offering results that are accurately measurable, video has emerged as a serious contender for online advertisement budgets As technology and media consumption have seen a considerable change from passive television to viewing video on demand, video advertising… Read More
Not disappointing some of the attendees, a number of solutions were launched at the GITEX Technology Week 2015 driving Middle East innovation in the Internet of Things era. Technology companies such as Huawei,Panasonic, and LG presented products bringing in digital and strategy at the core. Supporting Smart… Read More
The general perception for Twitter at the moment may not be at its brightest best but the micro blogging platform appears to be honing its energies, and capitalizing, on its strengths. A move in this direction has come with the launch of Twitter Polls. According… Read More
WPP and digital experience company, Acquia, have entered into a global partnership to offer marketers a full-service digital marketing and technology solution. The new partnership brings together WPP’s existing Acquia partners – which include Globant, Hogarth, Mirum, POSSIBLE, Rockfish, VML and Wunderman – under the… Read More
Middle East boardrooms are urged to adopt real-time data solutions to compete in the region’s digital economy, set to double to USD 30 billion by 2018, business experts announced at GITEX Technology Week 2015. With the growth in digital Islamic services, such as mobile apps,… Read More
