Smart & Dynamic OOH
A big wave is taking over the UAE, and if you’re not riding it, you will soon be out of the game. The year 2018, touted to be a turning point for the out of home (OOH) industry, has not disappointed so far. In fact,… Read More
Media
YallaFeed, Twitter Launch Ramadan Centric Live Show
YallaFeed and Twitter have launched the first live show in the Middle East & North Africa (MENA) region, #HawanahZein, on the platform. The biweekly evening show will focus on what’s happening in the Arab world on Twitter during the month of Ramadan. The first episode… Read More
MBC Group, Image Nation Enter KSA-Focussed Partnership
O3 Productions, the drama and film production arm of MBC Group, the largest private media company in the Middle East & North Africa (MENA) region, and Image Nation Abu Dhabi, a media and entertainment companies in the Middle East, have formed a new partnership to… Read More
SDC Explores How To Promote Media Initiatives
The Sharjah Press Club (SPC) of the Sharjah Government Media Bureau (SGMB) held a brainstorming session for its 2018–19 initiatives at the Sharjah Chamber of Commerce and Industry. Designed to come up with innovative projects, events and services that would serve the Emirate’s media sector,… Read More
FT Appoints IMC As ME Commercial Representative
The Financial Times Ltd has appointed International Media Consultants (IMC) as the sole commercial representative of the Financial Times (FT) Newspaper in the Middle East Region, effective May 2018. IMC, who have been the exclusive representative for FT Live Events and FT Specialist titles in… Read More
Twofour54 & Arabsat To Expand Region’s Satellite Industry
Broadcasters will now be able to stream their shows to Arabsat viewers around the world after the organization will establish a satellite uplink-platform from twofour54 Abu Dhabi. The agreement will see Arabsat and twofour54 launch a new set of satellite TV channels on the Arabsat… Read More
Consumers Seek Personalized Branded Content
Consumers are increasingly interested in content that reflects their personality type and is delivered in their preferred tone and style. As content becomes one of the strongest tools in the marketer’s arsenal, Reuters Plus, the branded content studio of the multimedia news provider, takes a… Read More
NMC & Sony MEA’s Photography Workshop Series Begin
The National Media Council (NMC) and Sony Middle East and Africa (MEA) recently conducted their first ever photography workshop that witnessed participation from local media professionals and senior photographers in the UAE. This initiative is part of the agreement signed between the two parties aimed… Read More
“EU’s GDPR Will Impact UAE-Based Firms”
The soon-to-be implemented General Data Protection Regulation (GDPR) will have an impact on companies and institutions in the Middle East as well. Even as particulars of how this may affect the region are still unclear, several legal entities have cautioned companies to exert caution. According… Read More
Maryam Eid AlMheiri Discusses Abu Dhabi Media In US Roadshow
Maryam Eid AlMheiri, Director General of Abu Dhabi Government Media Office and Chief Executive Officer of Media Zone Authority – Abu Dhabi and twofour54, showcased recent developments in Abu Dhabi’s media industry during a two-week roadshow in New York City and Los Angeles between April… Read More