Raising a child and making a home isn’t easy. Doing so as a single mom is even harder, especially in the Middle East (ME) and especially during the current crisis. Over 15% homes in the ME do not have a dad (Source: Gallup). Many single… Read More
Dubai Lynx International Festival of Creativity has revealed the first set of shortlists for 2019. In the Digital and Mobile Lynx shortlists, Impact BBDO takes the lead with 12 entries in the shortlist. Punch BBDO has one shortlist as well in the category. TBWA\Raad has… Read More
The only agency shortlisted at the Epica Awards 2018, FP7, has brought home one Silver and four Bronze awards at the festival. The work done for Babyshop, ‘Al Umobuwah: Putting Mum into Parenthood’, won a Silver in Retail Services. FP7/MENA also won one of the… Read More
In pure numbers, this may not have been Middle East & North Africa’s (MENA) best run at Cannes Lions International Festival of Creativity. In comparison to the 39 Lions that the region had won last year, this year the total tally from MENA is at… Read More
As the third day of the Cannes Lions International Festival of Creativity 2018 begins, the shortlist for the final category in the Communication Track is announced. The Middle East & North Africa (MENA) region has three entries shortlisted in the category. Impact BBDO has finally… Read More
Y&R, FP7/, Memac Ogilvy, Superunion, BBDO, TBWA\Raad and The Classic Partnership Advertising have all won, bringing home Graphite and Wood Pencils, at the 56th D&AD Professional Awards. Y&R Dubai has won one Graphite Pencil and two Wood Pencils, equivalent of Silver and Bronze metals respectively,… Read More
Campaigns for Puck and Emirates NBD join Audi, Deutsche Telekom, eBay, Guinness, Microsoft, Pantene and Reebok in the 19 campaigns from around the world that have been shortlisted for the Warc Awards’ Effective Use of Brand Purpose category. Two entries from the Middle East &… Read More
The Effective Innovation shortlist for the Warc Awards, a global search for next-generation marketing effectiveness, has three entries from the Middle East & North Africa (MENA) region. Around 21 campaigns have been shortlisted in the Effective Innovation category, which recognizes innovative thinking that has transformed… Read More
As Dubai Lynx International Festival of Creativity kicks off, the first set of shortlists have been announced. In the Branded Content & Entertainment Lynx categories, 25 pieces of work have made it to the shortlist. Impact BBDO, including work from BBDO Pakistan, leads the shortlist… Read More
Warc Awards 2018 has named the jurors for the Effective Social Strategy category. As social experts and strategists from brands and agencies search for next-generation marketing effectiveness, Warc Awards has also named Tahaab Rais, Regional Head of Strategic Planning, FP7/MENA among the jurors. The link… Read More
