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IBM

Gender & Employee Equality Are The Same: Susan Jain, IBM

Gender & Employee Equality Are The Same: Susan Jain, IBM

6 years ago by Sana MahmudAdvertising

IBM has recently released the insights from its study ‘Women, Leadership and the Priority Paradox’ that stated it would still take over half a century more to achieve gender equality in the global workplace. It also said that current leaders are yet to make this… Read More

Advancing Women Still Not Priority For Companies: IBM

Advancing Women Still Not Priority For Companies: IBM

6 years ago by Sana MahmudAdvertising

Leadership gender gap in the global workplace continues to persist because organizations have yet to make advancing women a formal business priority. This was stated in the IBM study ‘Women, Leadership, and the Priority Paradox’ The global study, conducted by IBM Institute for Business Value… Read More

IBM Launches AI Skills Training Business For Workforce

IBM Launches AI Skills Training Business For Workforce

6 years ago by AM News DeskAM Tech

As artificial intelligence (AI) promises to transform both the future of work and the human resources (HR) function, IBM has launched IBM Talent & Transformation. The new business aims to not only provide AI skills training but also help companies drive the transformation necessary to… Read More

Eyes On Transformation, IBM Sets Up Innovation Center In Abu Dhabi

Eyes On Transformation, IBM Sets Up Innovation Center In Abu Dhabi

7 years ago by Kiran KidwaiAM Tech

IBM has launched its Innovation and Industry Client Center in Abu Dhabi. The center aims to fast track the digital transformation of both public and private organizations through advanced technologies in artificial intelligence (AI), cloud, blockchain, security, analytics, Internet of Things and quantum computing. The… Read More

Top 10 Most Popular Guest Authored Posts Of 2017

Top 10 Most Popular Guest Authored Posts Of 2017

7 years ago by Sana MahmudAdvertising

Opinions and views from the industry play an essential role in comprehending how business leaders and decision makers are approaching developments that impact marketing and advertising. The year 2017 saw some of the most prominent industry leaders spare time to share their thoughts with AM… Read More

Winning That Millennial Who Won’t Set Foot In The Bank Branch

Winning That Millennial Who Won’t Set Foot In The Bank Branch

8 years ago by Heba SayedContributors

I can’t remember the last time I have been inside a bank, and I have four bank accounts in the UAE, not to mention my bank accounts in my home country. I couldn’t be happier about it! Studies show that I am not alone. In… Read More

The Gaping Ecommerce Opportunity In The Middle East

The Gaping Ecommerce Opportunity In The Middle East

8 years ago by Zeba MahmudDigital

For all the digital trends that the Middle East markets break in comparison to global averages, the low uptake of ecommerce comes as a surprise to most. But for many, this gap signifies a substantial opportunity in the Middle East & North Africa (MENA) region.… Read More

dmexco Strengthens Int’l Partnerships In Run Up To Event

dmexco Strengthens Int’l Partnerships In Run Up To Event

9 years ago by Kiran KidwaiAdvertising

The ‘success curve’ of dmexco points steeply upward. The optimal conditions for that are guaranteed by a continually growing high-quality network of national and international partners who actively contribute their acknowledged expertise. The Bundesverband Digitale Wirtschaft (German Association for the Digital Economy — BVDW) has… Read More

IBM Brings Its Design Studio To Middle East

IBM Brings Its Design Studio To Middle East

9 years ago by AM News DeskDigital

IBM has brought IBM Studio to Dubai. Designed as a new center of experience, design and digital expertise, the Studio extends IBM Interactive Experience’s footprint. The Studio looks to blend experience design with the full spectrum of business transformation capabilities, from industry and strategy consulting… Read More

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The Arabian Marketer is a news media publication focussed on reporting on developments in the media, marketing and advertising industry in the Middle East and North Africa region. Based in UAE, AM looks to focus on news developments through its flagship website www.thearabianmarketer.com and monthly print magazine The Arabian Marketer.

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