Impact BBDO has claimed the first spot at the Dubai Lynx International Festival of Creativity 2019 as Agency of the Year. The big winner from last year, TBWA\Raad, has kept its momentum going and secured the second place as the highest awarded agency at the… Read More
The Dubai Lynx International Festival of Creativity has named one set of work that has made the first cut to win at the festival this year. On day one of the festival, Dubai Lynx has announced the shortlists for the categories of Brand Experience &… Read More
A total of 53 pieces of work have made the cut to be in the Dubai Media Lynx shortlist. The BBDO family leads the tally with BBDO Pakistan cornering four shortlists and Impact BBDO getting another four. FP7/MENA has seven entries shortlisted in the category.… Read More
Dubai Lynx International Festival of Creativity has revealed the first set of shortlists for 2019. In the Digital and Mobile Lynx shortlists, Impact BBDO takes the lead with 12 entries in the shortlist. Punch BBDO has one shortlist as well in the category. TBWA\Raad has… Read More
As part of a campaign for Berger Paints, BBDO Pakistan/Impact BBDO have collaborated with artist and activist Samar Minallah Khan and Roshni Helpline to put a local form of art, ‘truck art’, to good use. Transport and goods trucks traveling across Pakistan are customarily painted… Read More
Following a global redesign of its marketing operations, Ford will move its creative mandate to Impact BBDO in the Middle East & North Africa (MENA) region. BBDO begins transitioning to its new role on November 1, 2018. Earlier this week, Ford had concluded its highly… Read More
As the third day of the Cannes Lions International Festival of Creativity 2018 begins, the shortlist for the final category in the Communication Track is announced. The Middle East & North Africa (MENA) region has three entries shortlisted in the category. Impact BBDO has finally… Read More
If it is FIFA World Cup time, chances are people have significantly altered their schedules and routines to ensure they catch the games live at home or with friends or at bars — anywhere but the road. This trend may vary from market to market… Read More
As Dubai Lynx International Festival of Creativity kicks off, the first set of shortlists have been announced. In the Branded Content & Entertainment Lynx categories, 25 pieces of work have made it to the shortlist. Impact BBDO, including work from BBDO Pakistan, leads the shortlist… Read More
Centrepoint is going all out promoting its new brand positioning. The fashion retail brand is spreading the message of ‘show yourself’, which it says is in line with its purpose driven thinking. In its newest brand campaign, the new brand positioning looks to promote confidence… Read More
