The Design Lions shortlist brings some cheer to the MENA camp at the Cannes Lions International Festival of Creativity. A total of 11 pieces of work have made it to Design Lions shortlist. Six from these are from the United Arab Emirates, where Y&R Dubai… Read More
Judges have shortlisted a total of 97 entries in the Digital Craft category at the ongoing Cannes Lions International Festival of Creativity. Only two pieces of work from the Middle East and North Africa (MENA) feature in the list. Both of these are Leo Burnett’s… Read More
Out of the 306 shortlists in the Promo & Activation Lions category at the Cannes Lions International Festival of Creativity, the Middle East & North Africa (MENA) region has nabbed six shortlists. TBWA\RAAD received three shortlists for its campaign ‘One-Drop Bottle’ for Henkel. Memac Ogilvy Dubai… Read More
A total of seven entries from the Middle East & North Africa (MENA) region have made it to the Direct Lions shortlist at the ongoing Cannes Lions International Festival of Creativity. Lebanon has three entries coming from Beirut offices of J. Walter Thompson and Leo… Read More
There are two entries from the Middle East & North Africa region (MENA), including Turkey, that have been shortlisted in the Glass Lions category. These include the entry ‘Legally Bride’, done for Kafa, from the Leo Burnett Beirut office. Y&R Team Red’s ‘Vodafone ‘Between Us’,… Read More
Publicis Groupe’s businesses in the Middle East and North Africa region have bucked any decline trend that the market witnessed in 2015 or that the holding company itself experienced globally. For Raja Trad, CEO, Publicis Communications Middle East, the year 2016 will build on this… Read More
Marking its 40th anniversary, Masafi, a natural bottled water brand from underground water sources in the UAE, has embarked on a marketing campaign ‘Ask for Natural, Ask for Masafi’. The creative campaign was filmed locally at the source of Masafi Water and the UAE to… Read More
Following a creative pitch process that was initiated in January 2016, Dubai-based Emirates Airline has awarded the advertising mandate for the MENA region to Leo Burnett. For the agency, the win brings a sign of confidence given the recent formation of Publicis Communication in the region. It is understood that several… Read More
Dubai Wholesale City, an ambitious projects in the UAE recently launched by Sheikh Mohammed Bin Rashid Al Maktoum, Vice President and Prime Minister of the UAE and Ruler of Dubai, has chosen Leo Burnett Dubai as its communications agency to introduce the ground-breaking initiative. Leo… Read More
More than 30 agencies have been awarded at the 10th Dubai Lynx International Festival of Creativity. J. Walter Thompson, Memac Ogilvy, Leo Burnett and FP7/ have retained the top slots from 2015 albeit in a different order. Impact BBDO has not only replaced Y&R but… Read More
