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Page 189

Michael Garin Takes Charge As CEO Of twofour54 Abu Dhabi

Michael Garin Takes Charge As CEO Of twofour54 Abu Dhabi

5 years ago by AM News DeskMedia

The board of twofour54 Abu Dhabi has appointed Michael Garin as the CEO of the thriving media and entertainment hub. Following the formation of a board of directors for twofour54 in July 2019, and the appointment of H.E. Mohamed Khalifa Al Mubarak as Chairman and… Read More

Houbara Communications Launches In Dubai

Houbara Communications Launches In Dubai

5 years ago by Kiran KidwaiMarketing

Independent marketing communications agency, Houbara Communications has opened its doors in Dubai. This comes in the backdrop of the agency acquiring Grayling Dubai from its parent company Huntsworth plc in 2019, one of the most talked about buy-outs of the year. “The name Houbara reflects… Read More

RAKBANK Captures Barca Fans Emotions In ‘Memotraits’

RAKBANK Captures Barca Fans Emotions In ‘Memotraits’

5 years ago by Sana MahmudMarketing

Going beyond banking and differentiating itself by creating ‘Simply Better’ experiences, RAKBANK turned memories of FC Barcelona fans into art with its latest video ‘Memotraits’. Bringing emotion into the abstract form, the bank used Electroencephalography (EEG) headsets on unsuspecting FC Barcelona fans which monitored their… Read More

One Club’s Portfolio Night Comes To MENA

One Club’s Portfolio Night Comes To MENA

5 years ago by AM News DeskAdvertising

Cairo Ad School and Team Dubai/B&W will host The One Club for Creativity’s global Portfolio Night in each of those cities, taking place on 20 May, 2020. The One Club has so far confirmed 22 hosts in 23 cities will take part in this year’s… Read More

A Look Back To Look Ahead: 2020 Resolutions for Brands and Retailers

A Look Back To Look Ahead: 2020 Resolutions for Brands and Retailers

5 years ago by Thierry NicaultContributors

A wise person once said that hindsight is 20/20. In most aspects of our life and business, this statement holds true. But when it comes to predicting future shopping trends, we have a trick up our sleeve: data. Based on the shopping activity of over… Read More

Automation To Reduce Workload Of Managers

Automation To Reduce Workload Of Managers

5 years ago by Sana MahmudAM Tech

Automation is expected to eliminate many occupations in the coming few years. While it may replace some, it is also bound to lessen the workload as emerging technologies like virtual personal assistants and chatbots as well as Artificial intelligence (AI) is making its way into… Read More

Nissan Names Abdulilah Wazni As Marketing Director For ME Region

Nissan Names Abdulilah Wazni As Marketing Director For ME Region

6 years ago by AM News DeskMarketing

Abdulilah Wazni, a marketing veteran in the automotive industry has been appointed as Director, Marketing at Nissan Middle East FZE (NMEF). Based in Dubai and reporting to Thierry Sabbagh, Managing Director Nissan Middle East, Mr Wazni will lead the product and marketing communications teams, in… Read More

Contacts Means Contracts

Contacts Means Contracts

6 years ago by Waseem YakdiContributors

Lone rangers don’t last long in the business. To survive and sustain as an entrepreneur, you need meaningful connections with the right people. When is the last time you had a casual catch-up with your business friends? I don’t mean a quick drink with your… Read More

Visa Sets Up Purpose-Built Regional Headquarters In Dubai

Visa Sets Up Purpose-Built Regional Headquarters In Dubai

6 years ago by Asma WangdeMarketing

Visa is gearing up for establishing its new headquarters for the Central and Eastern Europe, Middle East and Africa (CEMEA) region in Dubai. The digital payment company has appointed property developer Sweid & Sweid to build the new HQ, which is marked for completion by… Read More

PwC ME Launches On Demand Digital Platform

PwC ME Launches On Demand Digital Platform

6 years ago by Asma WangdeAM Tech

PwC Middle East has introduced Digital Trust Manager to its bouquet of services. The intelligent, self-service, on demand digital platform, Digital Trust Manager offers a suite of tools aimed to improve an organization’s approach to digital risk. Digital Trust Manager is built on PwC’s proprietary… Read More

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The Arabian Marketer is a news media publication focussed on reporting on developments in the media, marketing and advertising industry in the Middle East and North Africa region. Based in UAE, AM looks to focus on news developments through its flagship website www.thearabianmarketer.com and monthly print magazine The Arabian Marketer.

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