Artificial intelligence (AI) has the potential to boost economic growth in the United Arab Emirates by 1.6 percentage points and add USD 182 billion to the national economy by 2035, according to a recent report by Accenture. The report looked at 15 industries in the… Read More
Adobe has entered into a definitive agreement to acquire Magento Commerce for USD 1.68 billion, subject to customary purchase price adjustments. The addition of the Magento Commerce Cloud will enable commerce to be integrated into the Adobe Experience Cloud, delivering a single platform that serves… Read More
J. Walter Thompson Dubai has been selected by Closeup, Unilever’s oral care brand, as its Agency of Record and communications partner in the Gulf region. The globally renowned oral-care brand, Closeup, is one of the first brands targeting youth in the oral care market around… Read More
EVOPS DMCC Dubai has formed a strategic alliance with FN Designs that will leverage the two companies’ strengths to expand their footprint across the Middle East. “We are delighted to partner with EVOPS Marketing & PR as the two companies complement each other in different… Read More
Industries in Saudi Arabia are poised with high appetite for Privatization, as the kingdom rigorously moves towards the implementation phase of Vision 2030, according to a new report by Oliver Wyman. According to the report, Saudi Arabia is set to embark fully on its reform… Read More
Qualcomm Incorporated and Facebook are working together to deliver high-speed internet connectivity with Facebook’s Terragraph technology through the development of a multi-node wireless system based on 60GHz technology from Qualcomm Technologies. Working with various operators and manufacturers, this terrestrial connectivity system aims to improve the… Read More
As social media becomes a platform accessed by a large number of audiences, especially younger, du took a closer look at the relationship between social media and its users. In 2016, the first #PostWisely campaign was launched following an interactive session where experts from different… Read More
Tech Mahindra has appointed Murtaza Adil as Country Manager, Enterprise – Kingdom of Saudi Arabia and Bahrain. In this role, Mr Adil will oversee Tech Mahindra’s technology & system integration business catering to oil & gas industry, healthcare, government, banking & financial and other sectors… Read More
Ramadan is the time of the year, when people are reminded about empathy, tolerance, humanity, unity and togetherness — values that are often forgotten in today’s world beset with prejudice, divisions and walls – both physical as well as emotional. Babyshop has taken this thought… Read More
DMS, which serves as the official digital arm of Choueiri Group, has formed a partnership with Striveme.com, an Arabic online platform, dedicated to premium coverage of automotive, luxury & lifestyle. Strive is collaborative work between Kooora.com and a consortium of digital media and technology experts… Read More
