Facebook has appointed Naureen Mohammed as Head of Brand Advertising at Facebook Middle East, North Africa and Pakistan. In her new role, Ms Mohammed will work on partnering with FMCG advertisers in the region, defining strategy and driving business outcomes, to ensure they reach their… Read More
Virtual reality concerts and Big Data will transform the music experience, Global Head of Creator Services of Spotify, Troy Carter, said at the ongoing GITEX Technology Week in Dubai. “The future is mixed reality with live spaces and concerts, and integrated music videos. New technology leads to… Read More
Dubai is increasingly the hub for Southeast Asian innovators expanding to emerging markets in the Middle East and Africa, according to experts speaking at GITEX Technology Week. Courtesy the increasing purchasing power, internet penetration, and online offerings, the ASEAN ecommerce market is set to grow… Read More
Providing the perfect platform for cutting edge technologies and experiences, the GITEX Technology Week, under the theme ‘Reimagining Realities’ is showcasing business solutions from 19 Portuguese SME’s. The 36th edition of GITEX Technology Week, taking place from October 16-20, is presenting Portuguese IT products and services for businesses… Read More
After nearly a three-month hiatus, Samir Ayoub, former Chief Executive Officer of Mindshare MENA, has made a comeback in a new avatar. Mr Ayoub has launched a media audit and consultancy firm – MEDPUSH – that aims to not only assist marketers to improve their… Read More
Practically all internet users are now watching video clips online on a monthly basis. However, the majority of these viewers are not just passively engaging with online video content. In fact, it’s now six in 10 online adults who are uploading or sharing videos online,… Read More
Nation Media Group, an independent media house in East and Central Africa has appointed The MediaVantage, a Dubai-based international media sales representative, as its exclusive sales representative in the Middle East region. This comes on the back of a competitive pitch in September. The MediaVantage has… Read More
Following seven years of creativity and devotion to develop brands, KALIAN Branding, a boutique design consultancy is celebrating its success, and addition to its leadership team. Founded by Khatch Mikaelian in 2009, KALIAN Branding is a homegrown design branding agency and consultancy with international expertise.… Read More
Edelman has named Martin Shaw as Performance EVP and Stuart Edwards as COO for Edelman Digital Asia Pacific, Middle East and Africa (APACMEA), both newly created roles effective immediately. Mr Shaw joins from Maxus, where he was head of Digital for APAC, and will take… Read More
As companies enter the interconnected era, Chief Information Officers (CIOs) are facing new challenges. With businesses becoming increasingly interdependent and cloud-enabled, they need more reliable, secure and instantaneous connectivity to clouds, networks and other enterprises to compete. At the same time, they are facing more users… Read More
