For going beyond the call of duty in making marketing more meaningful in the Middle East & North Africa (MENA) region, Asad Rehman, Director – Media & Digital Transformation, Unilever MENA has been named AM Marketer of the Year 2018. Mr Rehman’s approach towards marketing… Read More
As Asad Rehman, the director of media and digital transformation at Unilever MENA, is named AM Marketer of the Year 2018, industry leaders comment on what makes Mr Rehman a marketer to reckon with… Ghassan Harfouche, Group CEO, MCN For me, Asad is the marketer… Read More
To enhance consumer experience and improve operational efficiency for organizations, Huawei and Zain Saudi Arabia have signed a memorandum of understanding (MoU) to develop a network strategy in Saudi Arabia. The objective is to accelerate the realization of 5G networks in the Kingdom and assist… Read More
Downtown Editions, held in partnership with Dubai Design District (d3) will build on the legacy of the city’s first collectible design fair, to be a curated exhibition of bespoke design, capsule collections, individual studios and designer collaborations. Held under the patronage of Sheikha Latifa bint… Read More
The second installment of du’s public service announcement, themed ‘If it were your pain, would you share it?’ was unveiled with the objective to raise awareness and inspire conversations around conscientious social media usage. The campaign comprises four videos that address the negative impact of… Read More
Volvo Cars has been recognized by the Ethisphere Institute, a player in defining and advancing the standards of ethical business practices, as a 2018 World’s Most Ethical Company. This is the second consecutive year that Volvo Cars has received this recognition. 135 companies have been… Read More
Dubai Tourism & Commerce Marketing will be joining the Emirates Group and GE as a principal partner at Intelak, one of the first industry and technology focused incubators in the Middle East & North Africa (MENA) region. The incubator has also selected four winning teams… Read More
BPG Cohn & Wolfe has been appointed as the official public relations partner for the DoubleTree By Hilton Resort & Spa Marjan Island in Ras Al Khaimah. “We are thrilled to be working with one of the top ranked hotels in the region to develop… Read More
Cadillac Middle East is partnering with Gulf Photo Plus (GPP), as the official presenting partner of GPP Photo Week 2018, the international photography event in the region. Taking place from February 7–12, 2018 at Alserkal Avenue, the event partnership will see Cadillac team up with… Read More
Amazon’s aggressive stance in diversifying its services has paid off. The company has overtaken Google as the most valuable brand in the world. As per Brand Finance Global 500 2018 report, Amazon’s value has increased by 42 percent in the past year to USD 150.8… Read More
